Thought Leadership Video Series
Jennifer Matt & Forrest Leighton, PTI Talk Marcom Central Integration to Salesforce
Published on May 7, 2015
Web-to-print has to play nice with other technologies in the marketing supply chain. Salesforce is a dominate player in the CRM and sales enablement space. Jennifer Matt discusses how embedding Marcom Central into Salesforce might be the best placement possible for full adoption of your web-to-print system.
Also in this Series
Forrest Leighton at PTI Marketing Technologies Kicks Off Marketing Technology Education Series
On-demand Delivery of Targeted Marketing Materials Across Media
Analytics and Business Intelligence in PTI's Marcom Central
Visit Marcom.com by PTI Marketing Technologies, Inc. Home of MarcomCentral & FusionPro.
Explore Resources and Discover Solutions for Enterprise Marketing Communications, Web-to-Print, and Variable Data Printing (VDP).
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Frank Loves Lisa
Published: June 15, 2018
Frank has always wanted an Apple Lisa. He finally got one, but now it's in a museum. The 1983 Lisa was the forerunner of the Macintosh with its Graphical User Interface, but it had a high price at about $10,000.
Trends in High-Performance Apparel
Published: June 14, 2018
Mark Sunderland, Textile Engineer and Strategist at Thomas Jefferson University, discusses high-performance apparel and products, including new and emerging trends in moisture management and "wearables."
In-Plants and Outsourcing: The Perennial Problem
Published: June 13, 2018
At this year's IPMA Conference, Howie Fenton addresses one of the perennial challenges that in-plant printing departments face: their parent company outsourcing print and other related work. He offers some suggestions for bringing that work back in-house.
IPMA 2018 Conference Update: In-Plant Printing Trends and Challenges
Published: June 12, 2018
Mike Loyd, Executive Director of the In-Plant Printing and Mailing Association (IPMA), talks about the major trends affecting in-plant printing departments, the challenges faced by in-plant operations managers, and the value of the annual IPMA Conference.