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Neenah Refreshes ENVIRONMENT® and ROYAL SUNDANCE® Papers: Introduces “The Naturals” Portfolio

Press release from the issuing company

Alpharetta, Ga. – Neenah announces the refresh and re-release of ENVIRONMENT® and ROYAL SUNDANCE® Papers. These two established brands will now work side by side within one portfolio: The Naturals.

Ellen Bliske, Senior Brand Manager, Neenah said, “These two brands are long-standing natural choices for our design and print customers. Market research and focus groups with these communities revealed some desired updates for each of the lines. In direct response to the feedback we received, we’ve added a new color and new texture, plus we’ve redesigned the way we are presenting these papers.”

ENVIRONMENT® Papers
Naturally inspired, these papers are influenced by colors and textures in the real world, available in Smooth and earthy RAW® textures.

· NEW: RAW® texture now available in Eclipse Black™

· NEW: RAW® Digital finish now available in Eclipse Black™

· Two 100% PC options: PC 100 White, PC 100 Natural

· Two textures: Smooth and RAW®

· 95 Bright Ultra Bright White is 80% PC

· 20+ Digital items

ROYAL SUNDANCE® Papers
These papers are natural essentials with a full spectrum of beautiful, traditional colors and textures ranging from crisp Linen to rich Felt, pure Smooth, flecked Fiber, soft Laid, and new Vellum.

· NEW: Vellum texture offered in Brilliant White, Eclipse Black™, Natural, Ultra White

· NEW: Vellum Digital available in Brilliant White, and Natural

· 100% PC White available in three textures

· Six total textures: Felt, Fiber, Laid, Linen, Smooth and new Vellum

· 35+ Digital items

“To better present both brands, we’ve paired them together under one umbrella, continuing to focus our collections on the way designers like to shop for paper — by attribute. We heard tremendous feedback from the design community last year when we reintroduced The Design Collection portfolio with a three-part ‘shop by attribute’ swatchbook system. By presenting the ENVIRONMENT® and ROYAL SUNDANCE® brands as The Naturals collection we're continuing our mission to create an easier way for designers to explore and find papers that add that perfect touch,” said Bliske.

Neenah makes specifying sustainable papers a natural choice with ENVIRONMENT® and ROYAL SUNDANCE® Papers. The Naturals collection offers a variety of whites and colored papers with 100%, 80% and 30% post-consumer content, for environmentally conscious specifications. All papers in the collection are FSC® certified and made with 100% renewable energy.

For more information on Neenah call (800) 558-5061. Follow Neenah on Instagram @neenahpaper, Twitter @neenahpaper, Facebook Neenah Paper and Packaging, and Against the Grain, Neenah’s blog for designers, printers and paper-lovers.

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