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Printroom.com to License QBeo's Photo Enhancement Technology

Press release from the issuing company

NORTH BEND, Wash. QBeo Inc., an innovator of digital image enhancement technology, today announced an agreement with Printroom.com, a business unit of Lexar Media, Inc. (Nasdaq:LEXR) providing online photo finishing services, to make PhotoGenetics(TM) 2.0 available as a download from the Printroom Web site. PhotoGenetics(TM) 2.0 will provide Macintosh(R)-based Printroom members with a way to quickly and easily enhance and upload their digital photos. PhotoGenetics 2.0 instantly lets anyone dramatically improve digital photos that are underexposed, low-contrast, color-biased, hazy or faded. The ImageOp(TM) technology automatically alters 12 photo characteristics, and then lets the user decide what looks best by comparing and rating photos. Printroom members can also take advantage of PhotoGenetics 2.0's editing features, such aszooming, rotating, cropping and red-eye removal. "QBeo is partnering with Printroom.com to provide the best online print experience available. Our client application is a good fit for Mac-based Printroom members because of its small download size, easy-to-use editing features and, most importantly, its ability to upload images," said Mark Hayrynen, director of business development for QBeo. "We believe digital photography should be simple and fun, whether the user wants to edit images online or offline. Printroom's high-quality printing service, combined with PhotoGenetics' unique enhancement technology, is the perfect solution for people who want great-looking pictures without a lot of hassle."

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