Warsaw, Poland – More than 200 Xerox graphic communications customers will uncover today’s most lucrative business opportunities at the 2018 Xerox Premier Partners Congress in Warsaw, Poland, May 22-23. With a theme “Define Your Strategy, Create Your Future”, highlights will include the international premiere of the recently announced Xerox IridesseTM Production Press as well as seminars from Premier Partners, industry experts and Xerox executives on business growth and revenue-generating applications.

“Our industry is going through waves of change on multiple fronts: the shift to digital communications, the rise of inkjet, and new xerographic capabilities that add value,” said Hubert Soviche, vice president of Graphic Communications for International Operations, Xerox. “Our forum aims to help our customers and resellers make sense of these changes and to capture the tremendous opportunities they present.”

Some of the presentations scheduled for the Congress include:

• “Print Evolution – Create your Future: New Business Models for Success,” by Francois Martin, consultant
• “Five Steps to Retainer-Based Revenue and Outstanding ROI for Clients,” by Jeanette McMurtry, strategic advisor and author
• “Xerox Technology Futurism,” by Elisabeth Rochman, director of Innovation, Strategy and Communication, Xerox
• Two dozen seminar sessions on four tracks: market and sell effectively, strategic business planning, invest for success and profit-generating applications

“Businesses and consumers alike are looking for fresh ways to stand out in our 24/7 world,” said Andrew Copley, president, Graphic Communications Solutions, Xerox. “Our digital production portfolio delivers on every expectation for cost-effective, higher-value short runs, personalization and quick turnarounds – ultimately helping our customers drive new revenue streams.”

The Xerox Premier Partners Congress is part of the Xerox Forum, which also includes the Graphic Communications Reseller Congress for Xerox resellers from around the world to hear market insights from industry speakers and share ideas and business ventures for growth.