Innovative automated monitoring helps Idealliance members offset paper consumption with tree plantings at select worldwide forest sites.

Alexandria, VA - Idealliance, the association for the Visual Communications and Media Industry, is pleased to announce that PrintReleaf has joined the Idealliance Member Advantage Program and will make its worldwide reforestation services available to Idealliance members at a discount.

PrintReleaf collects paper consumption data via third-party software integrations regardless of the origin of the paper or how it is used. Print customers select where they would like their print job ‘releafed' through the PrintReleaf network of certified reforestation projects. The patented PrintReleaf technology tracks paper consumption and monitors PrintReleaf reforestation partners to ensure fulfillment.

"Idealliance is delighted to provide this innovative environmental stewardship program to our members worldwide," says Idealliance Senior Vice President, Sales Dean D'Ambrosi. "Since PrintReleaf monitors paper consumption automatically, members won't have to track their own paper usage, and they can let their customers know that they are taking part in an environmentally responsible program that offsets their paper consumption via reforestation projects at certified sites. And, as Idealliance members, they can do all this at a discount."

"PrintReleaf is pleased to make our certified reforestation service available to Idealliance members," says PrintReleaf Founder and Chief Executive Officer Jordan Darragh. "As a participant in of the Idealliance Member Advantage Program, PrintReLeaf will offer Idealliance members in good standing a discount from its published reforestation rates and enable them to avoid the financial and operational headaches often associated with other forest stewardship programs. Print buyers, publishers, and brand owners will be happy to know that paper usage is being translated into reforestation at worldwide sites via a certified, verified, and economical process."

PrintReleaf has designed and built the world's first platform to automate global reforestation for paper-based products. Through integrations with market-leading software applications, it accurately measures paper consumption on-demand and its cloud-based infrastructure and application programming interfaces enable seamless integration and limitless scalability. A customer's paper footprint is represented by the aggregate total of its paper consumption across all sources over time. Customers then select where to reforest an equivalent of their consumption in a network of PrintReleaf Certified^™ Global Reforestation Projects.

For more information on the PrintReleaf discount program for Idealliance members, contact Jordan Darragh at (303) 419-4463 or [email protected] or Idealliance Member Coordinator Donna Komlo at (703) 837-1060 or [email protected].

The Idealliance Member Advantage Program offers members discounts on products and services from more than two dozen leading industry vendors and business service providers, from pressroom equipment and mailing software to shipping services and insurance. For a full list of MAP participants, click here. For information on any MAP program offering, contact Donna Komlo at (703) 837-1060 or [email protected].