Hederman Brothers, a leading print and direct mail service provider in the South, has installed an HP Indigo 12000 Digital Press in its new state-of-the-art printing facility in Madison, Mississippi. The addition of the HP Indigo 12000 is boosting digital production capabilities along with streamlining operations. 

The HP Indigo 12000, with its 29-inch format, is being used to produce larger digital pieces, as well as to move smaller projects from the offset presses. Hederman also operates an HP Indigo 7600 with a 19-inch format.  With the power of the HP Indigo platform, Hederman Brothers can help customers and brands broaden and reach new audiences with a message that is personalized and drives the experience and interaction that brands are seeking.

“We love the quality of the HP Indigo. It allows us to streamline our workflow and move more projects to the digital presses, thus allowing a faster turnaround,” said Doug Hederman, CEO and President. 

  “The ability to print white ink on substrates ranging from different colors and weights to synthetics allows our customers to create and design extremely powerful and impactful pieces.” 

Established in 1898 with a customer base in Mississippi, Hederman Brothers has expanded into Tennessee, Arkansas, Louisiana, and Alabama with a portfolio consisting of direct mail, brochures, catalogs, magazines and other pieces for a variety of customers.