New Research from Quark and TSAM to be Revealed on March 15

DENVER, CO – On Wednesday, March 15, Quark Enterprise Solutions will be on site at TSAM London, the world’s leading event for asset managers, to showcase content automation. Content automation is a transformative approach to creating content most critical to asset management companies, such as fund fact sheets, commentaries, pitch books, marketing materials, policies, procedures, and more.

At the one-day event Quark and TSAM will also reveal findings from a new joint study on how asset management companies approach content creation, management, publishing, and delivery. The study uncovers universal content challenges asset management companies face – from over-reliance on manual tasks to legacy technology solutions. 

Attendees are invited to visit the Quark Enterprise Solutions booth to learn more as well as attend a special session dedicated to content automation.

Deep Dive: Transforming Fund Marketing with Content Automation

Presented by Gavin Drake, Vice President of Marketing, Quark Enterprise Solutions

Content automation enables organizations to transform their processes for producing fund commentaries, product profiles, investment research, and customer communications. Attend this session to gain insights on:

• Conducting a content audit and removing manual processes from the content lifecycle
• How a global investment firm worked with Quark to redefine their marketing content lifecycle
• The results of the 2017 TSAM Content Survey