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Creo Post Drupa Report

Press release from the issuing company

VANCOUVER, British Columbia--May 20, 2004-- Creo Inc. concluded drupa 2004, the world's largest international trade show for print media production, with signed contracts for substantial sales of prepress equipment and printing plates by customers around the world. New Creo products at drupa catered to the Creo theme of Business Acceleration and focused on the unique business needs of commercial and publication printers, small to medium-sized commercial printers, on demand digital printers, packaging and newspaper printers, as well as creative professionals. "We surpassed our sales targets for prepress equipment and exceeded by far our expectations on consumables orders and attach rates at drupa 2004. The strength of new products launched at the show, especially the Magnus(TM) VLF computer-to-plate system, new versions of the Prinergy and Brisque workflow management software and our broad thermal plate offering, drove customer demand," said Amos Michelson, chief executive officer of Creo. "Thousands of customers from all print segments visited the Creo booth during the 14-day show and sales were made in the full range of complete Creo solutions, including computer-to-plate, prepress workflow, proofing, plates, and customer service. Our success at drupa strengthens our confidence in our ability to achieve our growth objectives for this fiscal year." In one of the larger deals at drupa, Pravda, the daily newspaper of Russia, committed to purchase more than 20 Trendsetter NEWS CTP devices in a multi-year contract, as it establishes remote printing facilities throughout Russia. For the first time, Creo exhibited its complete line of printing plates including the Creo Positive Thermal Plate (PTP), ideal for commercial printers; the Mirus(TM) PN, a negative-working thermal plate ideal for commercial and packaging printers; and the Fortis(TM) PN, a negative-working thermal plate for newspaper, book and insert printers and the Clarus(TM) WL waterless plate for direct imaging presses. Creo also showed the Clarus(TM) PL processless plates in a technology demonstration. Processless plates eliminate the need for processing and deliver substantial benefits to printers including reduced capital requirements, lower maintenance costs, faster turnaround times, and a lower cost of operation. Customer lined up at the Staccato Showcase to learn about Spotless(TM) printing launched at drupa which can dramatically reduce the use of special inks in their press room. Spotless printing enables printers to represent spot colors on press with process inks, making spot color replacement easy and accurate. Creo also launched Creo Complete solutions to help smaller and mid-sized printers in Europe benefit quickly from the move to a computer-to-plate (CTP) environment. These affordable, turnkey solutions include a thermal CTP imaging device, the new Prinergy Evo PDF workflow, thermal plates, proofer, service and support with flexible financing. On-site startup assistance includes training, collaboration, and business advice on the benefits of CTP. As the pioneer in JDF development Creo also demonstrated the largest array of working JDF workflow solutions. JDF-enabled workflow can enhance printers' businesses by creating a highly collaborative, optimized and efficient digital production environment. Creo workflow products that write and/or read JDF are the industry leaders with the broadest installed base in the graphic arts and include Prinergy, Brisque, Spire(TM), Synapse Prepare, Synapse InSite, Synapse UpFront, Synapse Link, Synapse Director, Preps, Pandora, PrintLink and InkPro. At drupa 95, nine years ago, Creo showed its first computer-to-plate device. Since then, more than 6,000 devices have been installed by Creo around the world, and Creo has expanded its product offering from only five products in 1995 to over 300 today.