April 15, 2004 -- Lexington, KY USA -- At the Print Oasis Print Buyers Conference, Dr. Joe Webb will discuss the restructuring of the print business and what it means for printers and print buyers. Dr. Webb’s presentation is made possible by the support of MAN Roland and WhatTheyThink.com. MAN Roland will also exhibit at the annual conference which takes place from April 18-21 in Hollywood, Florida. “We are honored to be part of the conference program at Print Oasis. Together with MAN Roland’s support, print buyers will be able to hear Dr. Webb address the changing media mix, integrated media from a marketing perspective, and where print is headed from a business perspective,” said Randy Davidson, president of WhatTheyThink.com. Dr. Joe Webb’s presentation is scheduled for April 20th, 9 - 10:15 am and is titled, “IS PRINT WORTH BUYING?” Dr. Joe Webb, a veteran of the graphic arts industries, is a frequent commentator for WhatTheyThink.com. Through his 16 years of consulting to leading industry suppliers, he became best known for his detailed knowledge of industry demographics, his often-contrary views of technology adoption, and his ability to help companies determine the best ways to market new products and breathe life into old ones. More than 300 conference attendees-from corporations, publishing companies, advertising agencies, design firms, government, associations and print services providers-are expected at the Print Oasis Conference. The conference will feature more than 50 exhibitors, including technology firms, paper companies, proofing suppliers, digital printing equipment manufacturers and commercial printers. To attend or find out more about the conference, visit http://www.printbuyersonline.com/printoasisconf.asp About MAN Roland MAN Roland is the world's second largest printing press manufacturer and the global leader in web press and newspaper printing technology. In fact, every third newspaper produced in the world is printed on a MAN Roland press. MAN Roland produces web and sheetfed offset presses as well as digital printing systems for commercial printers, newspaper printers, publishers, packaging producers, quick printers and in-plant shops. The company is a subsidiary of MAN Aktiengesellschaft, Munich. The MAN group is one of Europe's leading suppliers of capital goods, with 77,000 employees whose expertise ranges from commercial vehicle manufacturing to engineering. Its annual sales total EUR 16 billion. For more information visit www.manroland.com. About WhatTheyThink.com: WhatTheyThink.com is the print and publishing industry's leading online community. The company offers a mixture of free and subscription-based content for industry executives. Additionally, WhatTheyThink.com provides a robust content syndication program serving related web sites.