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Mimaki Upgrade Gives Caravelle Creative 300% Output Boost

Press release from the issuing company

KETTERING, UK - Caravelle Creative has reported a 300 per cent increase in output since the installation of a new Mimaki JV33-160 inkjet printer, supplied by i-Sub Digital. 

The new 1.6m wide-format engine replaced a five-year-old Mimaki JV3-160 in order to increase productivity, improve quality and meet the demands of the busy design agency's customers. According to Ian Daniels, Managing Director of Caravelle Creative, the JV33-160 has achieved this three-fold.

"Since we installed the machine our output has gone up by about 300 per cent," he says. "I've been asking myself, 'How did we ever survive with the old machine?' – and it's no exaggeration to say that."

Caravelle Creative offers a full design package, including website creation, branding, SEO management and small-format printing work such as brochures. The installation of the Mimaki JV33 has expanded this portfolio even further, providing a greater large-format offering.

"We didn't take on a lot of wide-format work before but now with the new JV33-160 we have the confidence to take on new clients," Daniels says.

The JV33 runs Mimaki SS21 solvent ink, a friendlier alternative to the Mimaki SS2 ink used in Caravelle Creative's former JV3. Available in white, clear and metallic options, SS21 is also eligible for the Let's Do More rebate-linked cartridge recycling scheme through Hybrid Services.

The Mimaki JV33-160 and its smaller sibling, the JV33-130, is also ideal for the production of outdoor durable work like sports field hoardings – one of the many areas Caravelle Creative has worked in since installing the new machine.

"We've also produced a lot of exhibition graphics, especially for events at Olympia and Earls Court," says Daniels. "For those jobs, people often ask for them to be done by the next day, and we can do that now. Before we had the new printer we were looking at two days; now we can offer a much quicker turnaround."

The new Mimaki JV33-160 was recently installed by Kettering-based wide-format distributor i-Sub Digital. Andy Spreag, Director of i-Sub Digital, comments: "It's a testament to the build quality of Mimaki machines that the original Mimaki JV3 was still running after five years of producing work daily. The new Mimaki JV33 that replaced it has allowed Caravelle to produce brilliant quality work in a fraction of the time and in turn allowed them to transform their business. 

"This is a great example of how investing in new, faster, better quality and environmentally friendlier technology can take a business forward and bring new work into a business that wasn't possible with the old machine."

The Mimaki JV33-160 and JV33-130 are both part of i-Sub Digital's Summer Deal. On orders placed on selected Mimaki wide-format printers before September 30th 2013, i-Sub Digital and exclusive UK and Ireland distributor Hybrid Services will offer free delivery, free build, a £200 voucher for machine-compatible materials and consumables and a host of other five-star freebies, as well as the standard two-year Gold Warranty and full software package.


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