Xplor Draws Nearly 5000 People, Shows Focus on Education & Quality Attendees
Press release from the issuing company
Torrance, CA (November 6, 2003) - Demonstrating that the electronic document industry remains strong and with renewed focused on the business of the document lifecycle, Xplor 2003 Global Conference & Exhibit held its annual event with an increased focus on educational sessions and emphasis on the quality of its attendees.
Nearly 5,000 individuals aggregated at the four-day conference and exhibit in Atlanta to attend the 100+ educational sessions, network with industry leaders and confirm business deals on the exhibit hall packed with more than 110 exhibitors.
“We are extremely pleased with the overall outcome of this year’s Xplor event,” said Skip Henk, EDP, newly named Xplor International chairman. “We’re finding our annual global event to track ahead with what our members are asking for: a high degree of educational and informative sessions to keep our industry moving forward and growing. And, again, Xplor has proven that its ongoing educational emphasis is the essential ingredient in making a business – and purchasing – decision. It remains the premier educational forum in our market space.”
BJ Cobuluis, lead generation manager, Exstream Software, agreed: “Xplor is the one show again and again that we as a company can depend on to draw the right audience of potential buyers Exstream is looking for. It is great to know that Xplor continues to draw the audience base that Exstream sees as our future customer base. We look forward to exhibiting every year." He continued, “This year's Xplor audience was by far the best group of potential opportunities that we have seen."
Jack Nelson, COO, Intelegroupe International, said, “While discussing our product and performing the demos, the interaction and questions between the attendees and our staff were tremendous. This proves the quality of the people that the Xplor show attracts. We were also very grateful for the international exposure and interest we received as a large number of attendees from outside of the US were also very enthusiastic about our product.”
Henk concurred with the exhibitors’ comments. “More importantly than the attendance numbers at the event, is the quality of the attendees. Our intent is not to fill the hall with tire-kickers, but rather with serious buyers to benefit the exhibitors who support Xplor. We succeeded in driving the business decision makers and purchasers to Atlanta and plan to do the same in Dallas next year.”
According to an article last week by Noel Ward, managing editor of WhatTheyThink.com’s Trade Show Coverage and executive editor of OnDemandJournal.com, " ... executives from Heidelberg, Scitex Digital and Xerox all told me the people coming to their booths were serious and in at least one case, orders were placed."
During Xplor 2003, the association focused on representing a holistic view of how companies communicate with internal and external customers. “Its emphasis has extended far beyond printing and finishing and now is about every aspect of the document across the entire lifecycle, including the business, ROI, technology and solutions surrounding the inbound and outbound aspects of the document,” said James Shand, previous Xplor International chairman.
Next year’s Xplor Global Conference & Exhibit will be held in October in Dallas. More details to be announced soon.
About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. Xplor International has its worldwide headquarters in Torrance, California, with affiliated offices around the world. Further information is available at www.xplor.org.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.