PARAMUS, N.J., MARCH 26, 2004 – The National Association for Printing Leadership (NAPL) will once again host a “bookstore” featuring a wealth of informational resources at Connect, the EFI users’ conference, slated for June 27-30 at the MGM Grand Hotel and Casino in Las Vegas. The NAPL Bookstore will remain at the site to serve attendees of the R&E Council of NAPL’s 6th Annual Digital Smart Factory Forum, which opens at the MGM Grand on June 30 and runs through July 2, immediately following the EFI event.
Attendees seeking insights into the latest thinking on technological and strategic management issues will find them in the array of titles offered by NAPL, the industry leader in management education. In a special offer to attendees of either event, visitors to the NAPL Bookstore will receive a free CD-ROM on how to avoid software violations with the purchase of NAPL’s eight-volume Strategic Positioning package.
The books contain need-to-know information from some of the industry’s leading experts on how today’s graphic communications companies can develop business models that will position them for growth. The series comprises:
- Strategic Positioning: Making the Transition to a Technology-Based Print Business by Jeff Allen.
- Building a Digital Services Portfolio: Digital Solutions for the New Print Services Provider by Cary Sherburne.
- Printer's Guide to Content Management Services by Cary Sherburne.
- Understanding Information Technology for Print Management by Chuck Gehman.
- Print Production Workflow: A Practical Guide by Chuck Gehman.
- Cross-Media Cookbook: A Strategy Primer by Kevin Ruttan.
- Database Marketing Survival Guide: Mining Data for Dollars by Brett Knobloch.
- Understanding Customers: Building A Customer Service Strategy by Cary Sherburne.
NAPL’s Director of Publications, Richard Papale, will be on hand to answer questions and steer visitors to the information resources that best suit their needs.
Designed for chief technology officers, senior production managers, business strategists, and information technology leaders, the R&E Council of NAPL’s 6th Annual Digital Smart Factory Forum (June 30-July 2, 2004) explores how graphic communications companies can leverage state-of-the-art technology to improve their businesses. Attendees will hear presentations from leaders in their fields, participate in discussion-based sessions, and benefit from case studies of printers’ experiences with digital smart factory technology.
For more information or to register for Digital Smart Factory Forum, call (800) 642-6275, Option 5, or visit www.napl.org/events. For more information on NAPL’s Strategic Positioning books, please call (800) 642-6275, Option 3, or visit www.napl.org/store/.
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