Sun Chemical, a leader in the production of inks for glass decoration, will be showcasing its latest in direct glass printing with organic UV inks at Glasstec 2012, from 23-26 October in Dusseldorf, Germany.

Sun Chemical has produced a drinking glass to demonstrate the various printing possibilities of direct glass printing with organic UV curing inks. The glass showcases the high quality print effects that can be achieved with UV organic inks, opening up the opportunity for brands to be even more creative in package design.

The glass uses Sun Chemical's Vitrocure UV curing ink from the SunVetro range, which prints bright and strong colours, and would be difficult to achieve with inorganic inks.

The glass was printed with one design for three effects; full colour which used six spot colours demonstrating the brightness that can be achieved; a thermochromic effect, popular with promotional and launch drinkware and packaging, and a frost effect, which represents a printable way of featuring an etch-effect on glass.

Robin McMillan, European Marketing Manager Industrial Inks, Sun Chemical comments: "This example of printed glass demonstrates the packaging quality and possibilities that brands can achieve through using UV organic inks. Sun Chemical's decoration solutions can help brands glass packaging stand-out on the shelf."

Sun Chemical will demonstrate the glass decoration effects, printed using its SunVetro range of inks, as well as its full portfolio of inks for glass, on Stand C43-3, Hall 12 at Glasstec 2012.