Press release from the issuing company
HH Global, leaders in brand campaign management, has been awarded a 3 year multi million pound contract for the extension for the provision of Printed Media and Promotional Products.
The team, based in both Asda House and the new HH Global offices in Wakefield, will support all Asda trading teams. In keeping with Asda's mantra of 'Every day low cost", HH Global won the renewal based on delivering the best value, with detailed reviews of contracts, suppliers and pricing to ensure the most appropriates solutions.
Underpinning the HH Global solution will be its HHub technology which brings transparency and efficiency within campaign delivery. Key areas includes: Asda monthly magazines, Outdoor Media, National and Local Marketing activity. The contract also includes all 'events elements'.
Robert MacMillan, CEO, HH Global said: "The HH Global Asda team has worked extremely hard over the first term of the contract and we are really pleased to have the opportunity to build on the relationships across the Asda business and to continue exceeding expectations."
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