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Avery Dennison At SEMA 2011

Press release from the issuing company

Avery Dennison will highlight and demonstrate wrap and protection films that can be used to customize, personalize and protect the exterior of a vehicle in Booth 12635 at the Specialty Equipment Market Association (SEMA) 2011 in Las Vegas, Nevada from November 1 – 4.
Avery Dennison recently launched Avery® Supreme Wrapping Film, an opaque film that can be used to change the color of a car instead of paint. The product line is available in 33 colors with a variety of finishes and textures, such as gloss, matte and metallic. An entire car can be wrapped, several colors of film can be mixed and matched for a full wrap or one color can create an accent for the car’s color scheme.
Justin Pate, a world renowned vehicle wrapping expert, will be demonstrating how to apply Avery Dennison’s new Supreme Wrapping Films on a Dodge Challenger GT in the booth. Demonstrations will be held at 10:30 a.m., 1:30 p.m. and 2:30 p.m. each day of the show.
“Avery Dennison products can be used to customize any car or truck,” said Todd Hain, marketing communication manager, Avery Dennison Graphic and Reflective Solutions. “Personalized digital designs print beautifully on Avery Dennison films and we also offer a gamut of colors for paint replacement options with our Avery Supreme Wrapping Film product line.”
Avery® MPI 1005 Supercast Easy Apply RS™ is a popular product among graphics and car wrap installers because it’s repositionable and slideable, making application easy. It is a digitally printable pressure sensitive vinyl that also features air egress technology, allowing air bubbles to escape. Colors pop on Avery Dennison’s digital films to create dynamic personalized designs.
Avery Dennison is connecting consumers and small businesses with car wrap installers through CarWraps.net, an easy-to-use website that makes it convenient for small business owners and individuals to get information on branding or personalizing their car with vinyl graphic media. An easily searchable database is available, so consumers can locate a pre-screened and certified installer near them and request a quotation on a vehicle wrap.
SEMA Show attendees can also visit the Epson America Booth 12173 to see a custom 2010 Ferrari 458 Italia, worth an estimated $250,000. The design for the Ferarri, featuring rich, vibrant colors and deep blacks, was created, printed and applied by SkinzWraps using an Epson Stylus® Pro GS6000 printer and Avery MPI 1005 Supercast media.
Avery Dennison will also be highlighting Nano-Fusion™ Technology PPF that offers installers time-saving ease by delivering a more conformable, longer-lasting paint protection film. Conventional paint protection films feature a stiff topcoat laminated to a pliable urethane film substrate, making it time consuming and difficult to install, and are more prone to cracking and yellowing over time.
Avery Dennison’s patented Nano-Fusion process infuses protection on the surface and deep into the urethane film, allowing the film to retain its flexibility. Not only is Avery Dennison PPF more conformable, but it also resists yellowing and cracking better than conventional films. In fact, Avery Dennison is so confident about its paint protection film that it is backing the product with a lifetime warranty, the best in the industry. Demos of this product will be held at 10 am, 11:30 am, 1 pm and 2 pm.
For more information on Avery Dennison car graphics and wrap products, pricing or roll sizes, visit www.averygraphics.com to locate a distributor (on the Partner Page) or contact Avery Dennison at 800-282-8379 for additional product information.


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