interlinkONE, a leading provider of multi-channel marketing software solutions, announced that CEO John Foley, Jr. will be speaking at Graphic Arts Magazine's Printing Survivor 2011 event. The presentation, titled “Transforming Your Business”, will be delivered on Thursday, October 13th 2011 at the Le Jardin Conference & Event Centre in Vaughan, Ontario.

“I am absolutely excited to be participating in the Printing Survivor 2011 event. Across the world, printers everywhere are looking for ways to transform their business. Marketing and communications continue to evolve but there are still ways for print service providers to remain relevant and grow their business,” said John Foley. “Throughout my presentation, I will share case studies and examples of companies that have done this successfully. Attendees will leave this conference with business strategies, marketing plans, self-promotional campaign ideas, and other actionable items that will help them to grow their business.”

During this presentation, John will cover topics such as:

• Strategies to Help Print Service Transform Their Business
• Ways to Identify and Acquire the Necessary Resources to Offer Marketing Services
• What Printers Need to Know About Social Networking and Mobile Marketing

In addition to this presentation, attendees will also have the opportunity to pick up a copy of John’s new book, Business Transformation: A New Path to Profit for the Printing Industry. For more information about that publication, please visit http://NewPathToProfit.com.