Colorific, the high quality alternative ink provider, has announced the signing of Tokyo-based Rustech as a reseller for its leading range of inks in Japan.  The deal was signed at the recent International Graphics Art Show (IGAS) 2011 in Tokyo.
 
Colorific's high quality alternative inks are fully tested and proven in the field and have a track record of reliable and trouble-free performance.  Colorific offers an alternative ink solution for every type of wide format printer and for every application.  These inks are more cost-effective than OEM inks, yet there is no differentiation in the quality of output.
 
On the appointment, Rustech's business manager Naozumi Hibi comments, "Customers in Japan are looking for choice and want access to high quality alternative inks.  Colorific ink is one of the first brands of alternative ink that printers can switch to and remain confident that they can still achieve the print quality their customers have grown to expect."
 
Shaun Holdom, Business Development Manager at Colorific adds, "The Japanese market is where the vast majority of printing equipment and supplies originate.  The demand for print quality is very high as customers need to be able to create top quality output, yet they also want value for money.  With its wide range of cost-effective, high quality inks, Colorific is ideally positioned to meet these requirements."
 
He concludes, "We take great pride in being accepted as a credible supplier in the modern day home of inkjet - a country where print quality is absolutely the critical factor."