Postal Issues, Quality, Integrity and Cost Savings among Industry Topics to be Discussed in Booth 4622
Chicago, – Bell and Howell will feature regularly scheduled presentations at its 2011 GRAPH EXPO Solutions Theater located in Booth 4622, which also houses its BCC and ADF software solutions demonstrations. GRAPH EXPO is the industry's largest tradeshow and will be held Sept. 11 through Sept. 14 at Chicago's McCormick Place.
Making presentations in the theater will be recognized Bell and Howell subject matter experts such as Chris Lien, recently elected Mailers' Technical Advisory Committee (MTAC) industry vice chair, who will speak on industry issues and data quality on demand.
"GRAPH EXPO is a wonderful forum for seeing some of the newest innovations in our industry," said Mike Maselli, vice president of marketing and product management. "Our Solutions Theater gives us the opportunity to discuss recent market trends, and solutions for business and technology challenges. Equally important, we gain valuable insight from meetings and discussions with show attendees - and that helps us further refine our offerings."
Bell and Howell Solutions Theater topics will include:
- 2nd ounce mail promotion
- Data quality on-demand
- Data services - complete, correct, current
- Digital co-mingle
- Mailing economics
- Improving customer loyalty via message relevancy
- Mail tracking in a presort environment
- Bell and Howell, your Industry advocate
- No limits in postal optimization
A full schedule is available on the Bell and Howell website and will be posted throughout the Bell and Howell booths at GRAPH EXPO.
For more information, visit www.bellhowell.net.