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Tom Peters, Management Guru, Keynotes at ON DEMAND 2004

Press release from the issuing company

Jan. 26, 2004-- Advanstar Communications, Inc. today announced that Tom Peters, well-known author, business visionary, and management guru, will keynote at the upcoming co-located AIIM 2004, ON DEMAND 2004, and Digital Marketing Symposium. On Tuesday, March 9 from 9:00 a.m. - 10:00 a.m., Tom Peters' keynote, entitled "We are in a Brawl with No Rules," will spotlight various aspects of business practices, including innovation, branding, and the future of the business environment. The rapid pace of technological advancements in areas such as the Web, bio-tech, robotics, satellite communications, and integrated systems, make these exciting, yet uncertain times. Mr. Peters will address how managers, small businesses, and enterprises can find their place and make sense of it all. He will cover incrementalism, passion, risk, market creation, learning, forgetting, talent, respect, and uniqueness. Mr. Peters has spent the past two decades inspiring readers with his renowned management and business practices books, including The Pursuit of WOW! and The Circle of Innovation. Many have named his co-authored book, In Search of Excellence, one of the most influential business books of all time. Most recently, Mr. Peters released Re-imagine: Business Excellence in a Disruptive Age, a well-received book ranking high on BusinessWeek's Best-Seller list for December 2003. "As a remarkable influencer in business management, we are extremely pleased to have Mr. Peters keynote at our upcoming events," said Brian Randall, general manager of Advanstar Technology Group. "Over the last 20 years, Mr. Peters has revolutionized the way we think about and execute business processes. Attendees will have the opportunity to uncover innovative strategies to succeed in these changing times, and we are positive that attendees will walk away with new management tactics." AIIM 2004 (the enterprise content management event), ON DEMAND 2004 (the digital printing & automated production event), and The Digital Marketing Symposium events take place March 8-10, 2004 at the Jacob Javits Convention Center in New York City. Each event offers qualified buyers and suppliers the opportunity to take part in separate, educational conference sessions, held together with one conjoined expo floor showcasing the latest technologies of each industry. For additional information or to register for AIIM 2004, visit www.aiimexpo.com/. For additional information or to register for ON DEMAND 2004, visit www.ondemandexpo.com/. For additional information or to register for the Digital Marketing Symposium, visit www.digitalmarketing2004.com/.