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WhatTheyThink Educational Videos and Webinars Bring Value to Printers/Publishers

Press release from the issuing company

Video and Webinar Archives contain hundreds of videos covering a variety of topics

Lexington, Kentucky USA – WhatTheyThink, the printing industry’s number one overall web site, now has hundreds of videos in its video archive, which can be accessed by selecting the video or webinars tabs on the WhatTheyThink home page. These sessions offer sponsors an effective way to deliver value to printers and publishers. Videos, webinars and educational video series (EVS’s) cover a variety of timely topics and most can be accessed at no charge.

“One of the highlights of our webinar program,” said Randy Davidson, CEO of WhatTheyThink, “are the Economic Outlook Webinars conducted by Dr. Joe Webb, Director of our Economics & Research Center. These sessions provide timely information and analysis about macro-economics as well as trends and forecasts specific to the printing and publishing industry.”

In addition to Economic Outlook Webinars, WhatTheyThink maintains a webinar archive with sessions featuring owners and managers of printing companies discussing such issues as the value of G7 certification, unique applications of web-to-print, and innovative approaches to workflow automation.

The video library also features one-on-one interviews with leading executives in the printing and marketing services business, discussing a wide range of strategic topics that are important to being successful in today’s highly competitive and rapidly changing business environment.

“For sponsors, our popular webinars, which draw between 200 and 400 registrants depending on the topic, are one of the best lead generating tools the industry has to offer,” added Davidson. “These sessions feature real printing executives discussing real business problems, and although they are sponsored, we work hard to ensure that the content remains as vendor-neutral as possible.”

The expert WhatTheyThink video team is also available for contracted video engagements at conferences and events. Custom video engagements can be designed based upon client requirements and staff availability.

For more information about WhatTheyThink webinars and video programs, or to learn more about the wide range of services WhatTheyThink offers, contact [email protected].

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About WhatTheyThink.com

WhatTheyThink is the printing and publishing industry's leading media organization; offering a wide range of publications delivering unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Independent studies rank WhatTheyThink as the one industry website that contains the most interesting articles, according to 58.2% of senior printing executives, and the one website most frequently chosen as the “Must Visit and Read.” WhatTheyThink also hosts webinars and live events as well as providing content through a syndication program, which delivers content directly to related websites. In addition, WhatTheyThink offers a wide range of lead generation and branding programs that help print- and publishing-related businesses achieve business growth.

For more information about partnering with WhatTheyThink, contact [email protected] or [email protected].


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