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Strategy Development launches the industry's most extensive eWorkshop curriculum

Press release from the issuing company

Bryn Mawr, PA - Strategy Development, a leading management consulting and advanced sales training firm, has unveiled the industry's first comprehensive, interactive eWorkshop series designed to help dealers launch a profitable MPS program, re-energize their sales team, and increase service revenues.  All employees of a dealership can participate and no travel is required.  This new series consists of three interactive web-based programs with the first sessions starting in April.

"We are excited to be able to offer dealers an economical, live and interactive educational experience that does not require time out of the field," stated Tom Callinan, Managing Principal of Strategy Development. "For dealers just starting an MPS program, or those who are looking to fine-tune their service or sales operations, our programs will deliver results."

All of the eWorkshops were developed and will be taught by Strategy Development consultants who have extensive field time helping dealers expand their businesses and improve operating margins.  The information is relevant, and upon completion of the webinars participants will walk away with the steps they need to successfully implement new programs and processes.   The series was designed to complement the award-winning classes Strategy Development facilitates with BTA.

The series includes the following eWorkshops:

Sales.Operations.Service (SOS):  This is a comprehensive web-based MPS educational experience that will teach dealers a step-by-step process of how to launch and administer a profitable MPS program.  Not only will participants learn all aspects of selling and implementing an MPS program, but they will also learn about the service and operational issues surrounding MPS contracts.  Some of the topics covered include consultative selling, first appointment objectives, conducting the assessment, pricing the opportunity, designing a winning proposal, new fleet assimilation, and service delivery methods.   At the completion of the ten week program, dealerships will be able to successfully implement any MPS program.

SOS is a ten-week program running from 11:00 AM until Noon EST each Thursday beginning April 21st.  The SOS educational experience will be taught by Leisa Thomason, MPS consultant, and Ken Staubitz, Service Consultant.

Advanced Service Management: This eight-week interactive, web-based program was designed to give service leadership the tools they need to drill down into the four main areas of service expense: salaries and staffing, parts, auto, and training.  Managing staffing expectations, creating job structures, managing and reducing parts spend, understanding the cost of response time, and parts inventory effectiveness are only some of the topics covered.  Upon completion dealer service leadership will have the necessary tools to enhance their service organization to achieve a gross profit in excess of 52%.

Advanced Service Management will take place on Tuesdays, 11 AM to 12 noon EST, starting April 19th.  It will be taught by Mike Woodard and  Ken Staubitz, Strategy Development Service Consultants.

Sell With Success (SWS):  This ten-week program with hour long sessions was created to give sales professionals a methodic, repeatable sales process that will enable them to successfully penetrate new accounts and develop additional business in existing accounts.  Topics covered include time and territory management, business acumen and decision maker motivation, prospecting, questioning and listening skills, initial sales call and presentation skills, proposal writing fundamentals, proficiency in negotiation, account planning and customer retention.  After implementing the processes taught, dealers will see a reduction in sales turnover and an increase in sales, including not only traditional hardware, but color, software and services.

The next ten-week series of SWS will start April 11 and run Mondays from 11 AM to 12 noon EST. There will be an interactive Q&A at the end of each session.  SWS will be taught by David Ramos, Sales Operations Consultant.

Strategy Development also offers a comprehensive suite of consulting engagements customized to your specific business goals.  All programs begin with in-depth assessments of your team and programs and incorporate instructor led training, coaching, and application assignments.


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