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Warbasse Design and PLUSH Mobile Servers launch barcode reader assistant

Press release from the issuing company

Santa Monica, CA - Warbasse Design, in conjunction with PLUSH Mobile Servers, has been developing some of the most visible 2D Barcode strategies in the industry for nearly 3 years. As a result of their work with designer QR Codes, especially on such projects as Iron Man 2 and HBO's True Blood, they have gained a tremendous amount of knowledge relating to 2D Barcode Formats and the best Readers to use on specific devices. Warbasse Design thinks this information is worth sharing and they have been working for several months, behind the scenes, to package and deliver it to a wide audience in a way that will not only educate, but facilitate the progress of this incredible technology. Warbasse Design is pleased to offer what is believed to be the first 2D Barcode Reader Assistant available on the market today, apply named 2DGO.

2DGO is a free text-engine delivery system and mobile Web application that provides approved 2D Barcode Readers (QR Code and Alternate formats) to the user based on the user's handset or by code-type. 2DGO's initial application (2DGO v1.0) supports 18 readers and 10 2D Barcode formats.

2DGO offers:
A unified Call-to-Action for integrated media campaigns - All integrated media advertisers are encouraged to use the 2DGO CALL-TO-ACTION which enables consumers to quickly connect to 2DGO's mobile platform.
TEXT 2dgo TO dotorg "368674" for a link to 2DGO* or,
Go to http://2dgo.org (on a mobile device).
A streamlined approach to helping users find the correct 2D Barcode Reader for their device - FAST.
2DGO addresses the fundamental concerns among integrated media professionals about how to overcome the initial hurdle in any 2D Barcode campaign, which is, getting the user to download a functional reader to their handset.
"I believe Warbasse Design can continue to lead with not just good work, but applied knowledge in areas where sharing that knowledge will make us all better," said Philip Warbasse - President / CEO Warbasse Design.
2DGO is free to the end-user and is fully supported and updated by PLUSH Mobile Servers and its programmers. The mobile site and web site are both ad-driven with relevant, non-imposing, banner ads that point to mobile sites whenever possible. 2DGO will plug (with a website link) anyone or company who employs 2DGO in a campaign, free.
2DGO officially rolls out January 28th, 2011, but is available now in beta.


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