Niles, Ill. — Johnson & Quin, a national leader in targeted direct marketing production services, today announced the successful completion of the acquisition of Compuletter, a 40-year old company that specializes in personalized direct marketing, fulfillment, database and list management services. Terms of the agreement were not disclosed.
Compuletter’s current services combined with Johnson & Quin’s established full-service direct marketing solutions and innovative production technologies provide a unique opportunity for marketers seeking a vertically integrated provider of direct mail solutions. This acquisition continues Johnson & Quin’s expansion of its direct marketing services to provide clients capabilities that boost the campaign effectiveness of printed direct mail with targeted solutions like personalized URLs, microsites, QR codes, and integration of social media networks.
“We are very pleased that Compuletter’s client base will have the opportunity to take advantage of Johnson & Quin’s exceptional marketing and production capabilities through this acquisition,” said Gary Ross, president of Compuletter. “Johnson & Quin offers Compuletter’s customers expanded capabilities that include the latest in marketing services and the technology to make it happen. I am very excited to continue my work as part of Johnson & Quin.”
“To stay relevant in our industry, it is essential to provide sophisticated personalization and online solutions supported by strong data and fulfillment capabilities in addition to speed-to-market and cost control,” said David Henkel, president, Johnson & Quin. “Our investment in Compuletter will help us to stay highly competitive in the constantly changing world of direct marketing. I am confident that our wide range of services will continue to fully support the present and future needs of all our customers.”
Johnson & Quin has been in business for 134 years, evolving into a national leader of targeted, full-service direct mail and document production services. With a demonstrated history of sustainable and profitable growth and a record of stability, the company offers a broad range of capabilities, from mailings of several million pieces to small, on-demand full color digital communication programs. Additionally, Johnson & Quin excels at complex projects involving personalized and variable data printing.