Thaddeus B. Kubis, president of NAK Integrated Marketing and managing director of pointgarage.com, has been appointed to serve on the board of directors of Marine Marketers of America.
A 30-year veteran of print, advertising, marketing and a well-known speaker supporting on line training and converging media, Kubis was tapped to complete a two-year remaining term previously held by John Wisse.
"We are very pleased to have Thad work with us on the board and appreciate that he brings a wealth of solid marketing expertise to the position, as well as a healthy degree of enthusiasm in helping us launch an all-new webinar program to benefit our members," said MMA President Wanda Kenton Smith.
Kubis will offer his experience to institute a value-added online webinar series for association members and non-members, slated to launch the first quarter of 2011. The MMA webinar series will address some of the most critical marketing topics of the day including Emerging Technologies, CRM, MROI, Converging Media, Social Media and Networking, among others.
"I'm pleased to work with an association like MMA who is dedicated to providing the knowledge, expertise and support that will prepare the industry and its members for a very active and dynamic future," said Kubis.
Kubis developed NAK Integrated Marketing Inc., into an internationally known, innovative, integrated marketing resource. Addressing the highly sophisticated B2B and B2C customer, he is an acknowledged expert in converting analog marketing efforts into a highly effective, lower cost/higher profit digital (print and online) based programs. He has been at the forefront, turning emerging marketing technologies into sales and profit generating tools, often linking offline and online technologies into a seamless and powerful print based marketing initiative. Utilizing the latest personalization technologies, including 2D bar codes, SMS, cross media marketing strategies and augmented reality, NAK has expanded the profits for a broad spectrum of national and international firms.
An experienced speaker and presenter, Kubis has prepared and presented a series of sponsored clinics titled Printing for Creative's, and Engaging YOUR Customer; Linking Offline Media to Online Media, and has extensive service supporting marketers in entering the new integrated and converging media marketplace.
Kubis also holds a U.S. Coast Guard Master license with a sail and towing endorsement and is active sailing the Northeast, the East Coast of the United States, the Caribbean and the Mediterranean. He is also an American Sailing Association certified Keelboat and Catamaran Sailing Instructor.