Milwaukee -- Vibrant Graphics, a digital printing company in Milwaukee, WI, announced the hire of Michael Siegler as their National Sales Manager.

Siegler will be responsible for increasing sales for Vibrant within the private-brand label markets, and will be instrumental in strengthening the current in-mold label markets it serves.  He will officially take over leading sales starting on Monday, October 4, 2010.

"We are excited to have a sales leader of Mike's caliber on board," said General Manager, Roger Wrass.  "His extensive experience, customer relationships, and sales background in the product label and packaging industries will be an asset to us and to our customers." 

Siegler brings in over eight years of experience within the narrow-web and product label industry, primarily serving the food, beverage, and technology industries.

"I am looking forward to contributing to the continued success of Vibrant Graphics," Said Siegler.  "It is an exciting time to become a part of the Vibrant team."