Chicago - Industry leader Dustin LeFebvre, Executive Vice President of Marketing, Specialty Print Communications, recently won the top honor as recipient of the Business Marketing Association's (BMA) Chicago Chapter's new Rising Star Award, at BMA's Tower Awards ceremony.
"SPC's Dustin LeFebvre exemplifies a Rising Star in our industry, and BMA was pleased to present him with our first-ever award designed to recognize the best in Chicago's young marketing talent," said BMA Chicago president, Suzanne Martin.
The inaugural Rising Star award was a new feature of the Tower Awards. The board of directors created the award category to promote contributions in business-to-business marketing in the disciplines of creative, media, strategy and results/analysis by young professionals under 30 years old. Larry Wert, President, Central & Western Region, NBC Local Media presented the inaugural Rising Star Award to LeFebvre. SPC also won a Tower Award in the Category of Promotional Material - Capabilities/facilities booklet/brochure for its recent SPC Format Guide 2.0.
The Rising Star Award is the second professional industry accolade recently bestowed upon LeFebvre personally, as he also recently won the Emerging Leader Award from the Chicago Association of Direct Marketing, the largest regional direct marketing association in the United States.
LeFebvre was selected as one of the "next generation of marketing innovators" including agencies and client-side marketers working together to promote the industry according to CADM.