CARY, N.C. – March 6, 2007 – PROOF-it-ONLINE, the leading provider of online proofing and approval management technology, and SmartBlast.com, today announced their strategic partnership and the creation of SmartProofing.com, a proofing and approval management solution designed specifically for the promotional products industry. SmartBlast.com, a leading email marketing services company to the promotional products industry, will offer suppliers SmartProofing.com, powered by PROOF-it-ONLINE, to reduce job costs, turn-around times and errors that result from traditional proof processes.
“The promotional products industry is time-sensitive and fast-paced,” stated Michael Ryan, president of SmartBlast.com. “As a result of faster turn-around demands from distributors, suppliers need to accelerate the proof approval process and reduce costs at the same time. We felt it was time to offer a next-generation, web-base solution that would address these issues and alleviate the problems currently associated with passing proofs along by email and/or fax.”
Ryan added that after considering various online proofing solutions, the company determined that PROOF-it-ONLINE’s technology best meets the industry’s needs in terms of cost and functionality. “Their proven technology is robust yet easy-to-use,” Ryan said. “As the engine behind SmartProofing.com, PROOF-it-ONLINE’s technology offers tremendous value to the marketplace – especially as suppliers begin to realize the high costs associated with job proofing, and how much money and time they can save by automating the process.”
PROOF-it-ONLINE’s proofing and approval management solutions automate the approval process for multinational corporations, as well as small- and medium-sized businesses worldwide. The solutions extend far beyond traditional email sharing of PDF’s to deliver online tracking, versioning, archiving, virtual routing, mark-up and annotation tools that facilitate efficiency, productivity and significant cost savings in the creative approval process.
“We are excited about our partnership with SmartBlast.com, a well-respected and trusted leader in the promotional specialties marketplace,” said Victor Watts, senior vice president of sales for PROOF-it-ONLINE. “Our alliance with SmartProofing.com provides a perfectly suited business expansion opportunity while simultaneously addressing a primary need within the promotional specialties market. It will enable us to gain rapid, exponential exposure within this space.”
SmartBlast.com will unveil SmartProofing.com, powered by PROOF-it-ONLINE, at The ASI Show in Las Vegas, NV (booth #1855), March 20-21,2007.
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