Digital Media Partners goes international with Four Press
Press release from the issuing company
Retie, Belgium, December 12, 2008 -- After a successful launch in the Benelux and with a growing installed base, web-to-print developer Digital Media Partners (DMP) is preparing its international expansion. To support this effort both on the sales and marketing levels, DMP has selected Four Pees as its sales and marketing agency-of-record to develop and implement its activities throughout Europe and beyond.
Over the next year Four Pees will assist Digital Media Partners in further building a distribution and integration channel, and communicating
the organization's diversification strategy, targeting the graphic arts and corporate communications market.
Commenting on this agreement, Tom Peire of Four Pees says: "We are very pleased to partner with DMP. We strongly believe in the concept of graphic automation. While there are many web-to-print applications on the market, we believe DMP has one of the most complete and customizable solutions available. It is a fun product to market and a great extension of our sales portfolio."
Unique design for business automation
Digital Media Partners provides state-of-the-art marketing and graphic arts production automation solutions. FLO Suite, DMP's flagship product, provides a solution for the production of simple business cards and menus to complex advertisements and catalogues or cross media applications.
FLO Suite is a web-based publishing system that can be fully adapted to the customer's needs and can easily be integrated in the customer's business environment, allowing extended Digital Asset Management, Database Publishing, Web2Print, Content Management, PIMS and Artwork Validation. As such, the different modules provide all the functionality needed to maintain brand consistency while optimizing design and production costs. Powered by Adobe InDesign Server, it provides maximum design and publishing flexibility.
Customized business communication
DMP's customers come from various business sectors: ranging from printing companies that provide their retail customers with FLO Suite functionality for on-line production of point-of-sales materials and catalogues, to banking and insurance organizations, for the development and publishing of customized corporate marketing materials. The unique design of FLO Suite allows printing companies, design agencies, marketing agencies and corporate end-users to provide their customers, whether external or in-house, with a powerful tool to effectively create business communication.
Ton Kuypers, Director of Digital Media Partners, is excited: "After the successful drupa 2008 we realized we needed a partner. In Four Pees we found one whose marketing expertise and distribution channels are of great value for us. Also important is the constant drive to go beyond what they do now. Like us, they are looking to develop and expand."
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.