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EFI Launches Most Advanced Fiery Platform to Drive New Xerox DocuColor 260 Digital Color Printer/Copier

Press release from the issuing company

Tuesday April 17 -- BOSTON-- EFI, a world leader in color digital print servers, superwide format printers, and business management software, today announced the availability of its most advanced Fiery to optimize the new 60 page-per-minute color / 75 ppm black-and-white Xerox Corporation DocuColor 260 Digital Color Printer/Copier. The Fiery EX260 color digital print server, Fiery bustled controller, Splash RPX-ii Mac OS X-based workflow software option and the EFI Color Profiler Suite are a set of solutions that provide outstanding image quality and productivity to meet the needs of DocuColor 260 customers in light production environments. Designed for Xerox systems in environments such as graphic communications firms, in-plants, print-for-pay and enterprise organizations, these EFI solutions will be featured throughout the On Demand Expo, in Xerox Booth 914, Duplo USA Corporation Booth 400, and FujiFilm Graphic Systems Booth 651. "Over our long successful history together, EFI has delivered products that help our customers experience improved competitiveness, efficiency and profitability," said Jerry Murray, vice president of product marketing, Xerox Production Systems Group. "Xerox customers will find terrific value in these new EFI solutions designed for the DocuColor 260 light production system." "We're proud to collaborate with Xerox to optimize the new DocuColor 260. As a result of this effort, Xerox customers will benefit from the combination of outstanding image quality at an affordable price in the latest light production color engine from Xerox and state-of-the-art technology from EFI," said Mehran Farimani, senior vice president and general manager, Fiery products, EFI. "From our best Fiery ever, to our new Splash and Color Profiler Suite -- EFI solutions for Xerox customers are designed to help them print to win, by improving their ability to print more, higher quality pages, more easily and more securely." Fiery EX260 Color Server This server, which features a new industrial design, is based on the most advanced Fiery technology from EFI, delivering outstanding performance, seamless workflow management, as well as unparalleled color quality, powerful state-of-the-art WYSIWYG (What You See Is What You Get) job composition and imposition tools and industry-leading open, flexible VDP workflow and architecture, and expert-level tools for graphic arts professionals. Additional new Fiery features for DocuColor 260 customers who choose the Fiery EX260 include advanced queue management capabilities that eliminate bottlenecks and minimize downtime, resulting in enhanced productivity and improved profitability, and MS Office Filters for Hot Folders that automate the submission of jobs typical in office environments. With the Fiery EX260's modular structure, DocuColor 260 customers readily meet their present needs and are able to expand the system with optional packages that can easily handle more complex printing requirements to meet future needs. With the Fiery open platform and compliance with industry standards such as JDF (Job Definition Format), PDF (Portable Document Format), and PPML (Personalized Print Markup Language), the Fiery EX260 seamlessly integrates into customers' overall print shop operations, serving as a gateway to third-party technologies, Xerox FreeFlow solutions, and EFI products such as Colorproof(TM) XF for proofing and with EFI Print MIS solutions for optimal business operations management. Fiery Bustled Controller for the DocuColor 260 The Fiery bustled controller designed for the DocuColor 260 addresses the exponential growth in office publishing and color print volume and document complexity with unparalleled new features designed to maximize the value of the DocuColor 260 and ensure exceptional color, seamless network integration, and exceedingly high levels of productivity, flexibility, security and ease of use. Bustled Fiery capabilities include: driving more printed pages; easily printing Word/Excel/PowerPoint documents through an email client without a printer driver; and strengthened security, including enhanced LDAP (Lightweight Directory Access Protocol) support, designed to eliminate unauthorized operation. EFI's in-RIP color management system provides consistent, predictable color; and the bustled Fiery delivers overall greater control by extending Fiery server access to the desktop through EFI's Desktop SE solution. Desktop SE enables interactive manipulation of files stored on the desktop, on the network or on the Fiery, right from the DocuColor 260 customer's workstation. EFI Splash RPX-ii Exclusive to Xerox, the EFI Splash RPX-ii is the next-generation Mac OS X-based workflow software option for the Fiery-bustled server driving the DocuColor 260. By supporting Mac Intel, Splash RPX-ii automatically runs at peak performance for the Mac's architecture. When the Mac is powered by an Intel processor, that performance is increased up to four times what is possible on PowerPC-based machines. Delivering color management, document management and production features, Splash RPX-ii meets the precision printing needs of DocuColor 260 customers' most demanding creative assignments. Among the enhancements of Splash RPX-ii are: * the ColorTuner feature, which reduces costly re-work by letting the user edit the output color of RIPed pages before printing the job; * the new Color Tweak feature, which allows the user to adjust the global color of a job using a simple, straightforward control for last minute adjustments; * the Print Kiosk, which allows automatic printing of documents in a variety of native file formats from a Mac client; * the Preflight/Postflight Report function, to enable users to identify errors before their projects hit paper, saving time, eliminating waste and reducing costs. EFI Color Profiler Suite The award-winning Color Profiler Suite profiling solution from EFI is designed to ensure total color quality control in the color printing workflow for graphic arts professionals. This solution offers an intuitive interface, seamless integration into existing operations, and extensive functionality. Color Profiler Suite is engineered to especially suit the Fiery-driven DocuColor 260 system and offers a complete suite of integrated color management tools.