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Trekk Brings Personalized Maps to Variable Direct Campaigns

Press release from the issuing company

Rockford, IL (October 22, 2008) – Trekk Cross-Media has created a new web site to give marketers and print service providers an easy solution for adding maps to variable campaigns. Located at www.trekkmaps.com, the site uses a simple, 3-step process to order hundreds or millions of personalized maps – usually delivered within 24-48 hours of approval. Site visitors can choose from radius maps, route maps and directions to increase response to personalized campaigns.

- Route Trekkmaps show the route from one location to another. Marketers can direct consumers to the retail location nearest them from a database of thousands of locations or show them the way to an event in their area.

- Radius Trekkmaps show multiple locations within a radius around your customer or prospect. Manufacturers can direct potential buyers to local-area retailers that carry a specific product. Banks, retailers and dealerships can use personalized maps to identify multiple locations within driving distance of a prospect or customer.

- Trekkmaps Directions provide turn-by-turn directions and estimated driving time. They can be used alone or combined with route maps for added impact.
Ideal for printer providers, Trekkmaps offer a simple solution for incorporating personalized maps into their clients’ variable campaigns. Printers can combine print runs to take advantage of quantity discounts and save on set-up fees by offering a standard map configuration.