Océ Introduces New Océ CrystalPoint Color Technology
Press release from the issuing company
May 7, 2008, Trumbull, CT – Océ, an international leader in digital document management, today announced the launch of a fundamentally new printing technology called Océ CrystalPoint. The first product based on this new technology is the Océ ColorWave 600, also unveiled today in The Netherlands and being debuted in the United States at the IRgA 2008 Annual Convention and Trade Show in Las Vegas, NV, May 13-15.
Best of both toner and inkjet printing
Océ CrystalPoint technology changes the way wide format prints are made by combining the best of both toner and inkjet printing. The Océ CrystalPoint process converts color Océ TonerPearls toner into a gel. This tonergel is then jetted and crystallized onto any type of paper, producing crisp, water fast high quality images with extremely accurate dot placement.
Color and black & white on inexpensive plain paper
The first printing system to utilize Océ CrystalPoint technology is the Océ ColorWave 600. With the Océ ColorWave 600, customers can print both color and black & white on lower cost untreated and recycled paper. Most existing color wide format products require specially coated inkjet paper. The Océ ColorWave 600 also prints an E-size sheet (12 square feet) in half a minute, which enables wide format customers to print at least twice as fast as conventional inkjet systems used by competitors. Prints dry instantly so they can be handled immediately. Furthermore, there is no longer a significant difference between color and black & white output with regard to productivity and print quality. Color output enables construction and engineering projects to move more quickly through regulatory and approval processes, cutting costs and saving time.
"Unleashing a wave of innovation," says Océ CEO
"With the introduction of Océ CrystalPoint technology, we are unleashing an important wave of innovation that's changing the face of the wide format printing industry," says Rokus van Iperen, CEO of Océ N.V. "We will deliver high quality color on plain paper and recycled paper. Since the mid-90s, we have been developing this groundbreaking technology. Océ has invested approximately Euro 150 million in developing this technology and anticipates for the coming 15 to 20 years it will be fundamental for developing new generations of Océ color printing systems. Océ CrystalPoint technology represents a major milestone for our company in a market segment we have led since the 1920s. Customer trials with the Océ ColorWave 600 began in March of 2008. Based on these trials, market demand for the product is already very high."
"Provocative impact on the industry," says Industry Analyst
"Océ CrystalPoint technology creates an impressive new category that appears uniquely and competitively to address the dynamic digital printing markets in both the Wide Format Technical and Wide Format Graphics segments," said Tim Greene, Director Wide Format & Jetting Technologies at InfoTrends. "Because this new Océ platform is designed to significantly address overall running costs, reduce environmental impact and improve both productivity and workflow, we think it will have a serious and provocative impact on the wide format printing industry."
Industry impact, growth opportunities
Already a leader in wide format systems for the architectural, engineering and construction (AEC) market, the Océ CrystalPoint products and solutions will enable Océ to provide more options for this growing digital print segment. Océ CrystalPoint technology will also attract interest in the reprographics and business graphics markets. This will bring Océ new growth potential and another opportunity to expand its share of the wide format color market. In Q1 2008, Océ worldwide generated 31% of its wide format sales from the color market (Q1 2007: 25%). The market value for these printing systems within wide format printing is estimated at more than $4.5 billion (based on wide format market data sourced from InfoTrends).
Moving beyond initial applications
As well as the technical document market, Océ expects to take Océ CrystalPoint technology beyond its initial applications. To achieve this, it has set up an applications center at the High Tech Campus in Eindhoven, The Netherlands. Océ is working with High Tech Campus companies to explore, using Océ CrystalPoint technology, a range of high tech manufacturing processes.
Durable in any setting
Océ ColorWave output is durable in the office and on construction sites. In addition, users in Geographic Information Systems (GIS) environments will find the instantly dry and water fast Océ ColorWave prints beneficial in developing city planning or coordinating emergency services. Mass market retailers can rapidly produce high quality color signage with adjusted prices or localized promotions that optimize sales opportunities.
No ozone, odor or fine powder
Océ CrystalPoint technology offers significant environmental benefits. The solid Océ TonerPearls used in tonergel jetting release no ozone, odor or fine powder. This makes Océ CrystalPoint technology ultra-low when it comes to emissions. Furthermore, because it prints an even semi-gloss finish on uncoated paper, the technology reduces the use of paper coatings that impact the environment.
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