interlinkONE Joins Forces with Franchise Services, Inc.
Press release from the issuing company
WILMINGTON, Mass., September 19, 2007 -- interlinkONE, Inc., provider of web-based marketing software solutions, today announced an agreement with Franchise Services, Inc., parent company of Sir Speedy and PIP Printing & Document Services (PIP). The agreement brings a full range of personalized marketing, fulfillment, online ordering, sales, project tools and services to Sir Speedy and PIP value-added extensions of their traditional offerings. The software will enable Sir Speedy and PIP to accelerate the process of offering marketing services to their customers.
“We are very impressed with interlinkONE’s software suite and find it to be perfect for print service providers that want to add marketing to increase sales and profitability,” said Kelly Kimberlin, assistant vice president of strategic development for Franchise Services. “The software provides easy-to-use solutions that will allow our franchisees to manage and track one-to-one marketing campaigns to help their customers increase response rates, track and report marketing performance, and increase sales opportunities.”
interlinkONE’s ilinkONE Version 8 offers print providers advanced, yet easy-to-use marketing tools that include the ability to build personalized URLs and marketing messages that effectively target prospects with customized text, graphics, and a tailored call to action. Additionally, the software offers a lead acquisition program, campaign and response management tools, online ordering and email marketing solutions that help expand the reach of a company’s direct marketing initiatives.
“We are delighted to join forces with Franchise Services to help its franchisees transform print commodity sales into marketing solution sales. Maximizing our customer’s competitive edge is interlinkONE’s priority,” said John P. Foley, Jr., president and CEO of interlinkONE. “Offering marketing solutions that go from creation through fulfillment affords Sir Speedy and PIP the opportunity to provide highly differentiated marketing capabilities that give a competitive edge.”
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