Alexandria, VA – January 25, 2008 – The Print Services & Distribution Association (PSDA), formerly DMIA, announced a new model for their regional trade show series in November 2007. The FOCUS series was designed to replace the regional TRADEMarts and offers print distributors/brokers education on selling into new vertical markets and exhibiting printers who they can partner with.
The first two events of the twenty show series were held on January 16th and 17th in Nashville and Charlotte, respectively, and drew a crowd of nearly 200 print distributors. The two hour, end user panel discussion featured print buyers representing the financial, banking, insurance, transportation, non-profit and retail industries.
Attendees of the first two FOCUS events unanimously commented that the show was successful and they would return for the 2009 series. This opportunity to meet new printing partners provides print distributors/brokers with new products and services they can offer their end user customers. It is not uncommon for orders to be placed directly on the show floor as Graphic Dimensions, an Atlanta based trade printer, discovered. In light of this successful opening of the 2008 PSDA trade show season, FOCUS exhibitors have been increasing their exposure, adding cities to their current schedule to broaden their reach with other regional distributors/brokers.
PSDA’s FOCUS 2008 series will continue through May in the following cities: Long Beach and San Francisco, CA; Atlanta, GA; Memphis, TN; Houston and Dallas, TX; St. Louis, MO; Kansas City, KS; Cincinnati and Cleveland, OH; Indianapolis, IN; New Brunswick, NJ; Boston, MA; Philadelphia and Pittsburgh, PA; Detroit, MI; Chicago, IL; and Minneapolis, MN. All events are free to attend and include lunch. For more information on the 2008 FOCUS trade show series, visit http://www.psda.org/events/FOCUS/home.aspx or PSDA online at www.psda.org.
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