Pitney Bowes Brings Customers Together at Their Annual Open House
Press release from the issuing company
May 22, 2007 -- STAMFORD, Conn.-- Only days after the most sweeping changes to postal rates and rules in many years, Pitney Bowes is hosting a forum for production mailers at their Danbury, Connecticut technology center. Over the next two days (May 22-23), Pitney Bowes will demonstrate Innovations for Your Mailstream, end-to-end capabilities to help organizations maximize mailstream productivity.
The Pitney Bowes open house comes on the heels of the most far-reaching postal regulatory changes that the industry has experienced in years. The Pitney Bowes event for their customers and prospects addresses market changes affecting the mailstream, such as: consolidation of companies and business functions, privatization of business and the international posts, the evolution of transpromotional marketing, and mass personalization through digital print-on-demand.
The new rates and market changes create opportunity for savings through proper mail piece planning. At the open house, attendees will learn how to manage the effect of the postal rate change and potentially benefit from it through improved address quality, document redesign and by "folding their flats." For example, postage for some flats may increase by more than 50 percent, so transforming flats to folded mail pieces is a key strategy for reducing costs.
Production mailers who presort the mail before it enters the U.S. Postal Service network earn double-digit percentage discounts. At the open house, Pitney Bowes will demonstrate sorter technology as well as software that presorts mail in the production process and presort services.
They will also see high-integrity, high-speed inserting of transpromotional documents, using the power of output management to reprint documents in full color. For direct mailers, Pitney Bowes is showcasing flexible solutions that can drive new business and higher efficiencies through expanded services, such as card attaching with real-time variable printing, and work cell consolidation.
"Now more than ever, production mailers are challenged to adapt to market and regulatory changes for growth and profitability," said Pat Brand, President, Pitney Bowes Document Factory Solutions. "We offer leading edge technology and services that can help deliver the efficiency and effectiveness marketers and mailers need to improve their customer communications."
Other highlights at the Pitney Bowes open house include a keynote address from guest speaker, Ira Blumenthal, President, COOPORTUNITES, Inc. Pat Brand will conduct a one-on-one interview with a Pitney Bowes customer that has recently adopted new technology in response to market changes.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.