TFC and GoCampaigns Partner to Provide Web-to-Print Solutions for Realtors and Mortgage Lenders
Press release from the issuing company
NAPA, Calif.--Feb. 12, 2007-- Marketing services provider TFC, Inc., and software provider, GoCampaigns, today announced a partnership to offer integrated web-to-print solutions for realtors and mortgage lenders. The TFC and GoCampaigns solution is a data driven one-to-one marketing communications tool enabling realtors and mortgage lenders to easily create micro-targeted mailing campaigns.
GoCampaigns is a subscription-based Internet service that allows realtors and mortgage lenders to automate marketing activities including list development, document development and personalized mailing templates. GoCampaigns customers can create their own target lists based on demographics. Through a web interface, customers can choose templates, design materials, order prints, and even mail the materials without ever having to go to a design house or print shop.
"Most independent realtors and lenders do not have access to the intellect and services that GoCampaigns and TFC are offering. We are confident that this technology will allow users to effectively grow their businesses," said Hoshang Mostofizadeh of GoCampaigns. "Our partnership with TFC has created an end-to-end solution for them that is easy to use and professional. TFC's direct marketing expertise and their unique approach to client relationship management provides a new level of service to our customers."
As part of the relationship GoCampaigns has created the web interface. TFC built the integration for the web to print solution and will be responsible for the execution and management of the fulfillment process and mailing. The fulfillment process consists of real time data transmissions to and from GoCampaigns, digital color printing to produce personalized and data rich letters, self-mailers and postcards, insertion of letters into envelopes, and preparing orders for mailing. TFC will also support GoCampaigns with a variety of additional services including consulting around designing for variable one to one print capabilities, postal and mailing legalities, as well as managing scalability.
"GoCampaigns is offering an exciting new solution that is needed in the marketplace and we are thrilled to partner with them," said Connie Hill, President and Founder of TFC, Inc. "This relationship is a foray into a new vertical market for TFC and we are ready to apply our years of experience as we continue to expand our vertical expertise."
Launched on February 1, 2007, GoCampaigns is currently available in San Jose, CA, with plans to expand its service to the rest of California in March 1, 2007. Realtors and lenders interested in using the service can go to www.gocampaigns.com for more information.
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