Printable Technologies, Inc., a leading provider of Web to Print workflow and Variable Data Printing (VDP) solutions and Software as a Service (SaaS), today announced the appointment of Ralph E. Williams to the position of Enterprise Sales Executive. "With the acquisition of technology from ProspectSmarter, Printable Technologies is able to provide a wide range of sophisticated solutions for cross-media and one-to-one marketing campaigns, all of which are driven by customer and prospect data," said Coleman Kane, CEO and President, Printable Technologies. "Ralph brings a deep knowledge of mailing data and direct marketing strategies; his skills and abilities will allow our customers to take variable data printing and direct mail to the next level. We are very happy to have Ralph join Printable Technologies." Prior to joining Printable Technologies, Williams served as a national account director for AccuData America, where he was a solutions-driven industry expert in customer data, direct mail, and direct marketing strategies. He also has also been an active speaker on data and related services for the graphic arts industry at events sponsored by the DMA, HP, DSCOOP, PODi, VuePoint, DICE, and others. Williams holds a Bachelor of Science in Finance from the University of Illinois, Champaign/Urbana, with a minor in Japanese. He also has a graduate certificate in Interactive and Direct Marketing from DePaul University, Chicago Il.