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New Vertis OnDemand Streamlines Production Of Marketing Materials

Press release from the issuing company

BALTIMORE (April 25, 2006) – Vertis announced today the launch of Vertis OnDemand, a comprehensive online marketing solution created to streamline development and production of marketing communications. This new digital workflow solution allows clients to order, personalize, proof, and fulfill marketing materials any time from any location, while gaining greater control of costs, and minimizing time and effort associated with coordinating highly versioned and variable campaigns. “Today's consumers demand communications on their terms, personalized to their needs. By working with a partner that offers 24-hour access to customizable materials for brand consistency, marketers will have an edge over competitors,” said Gary Sutula, chief information officer at Vertis. “Vertis OnDemand facilitates collaboration for an entire network of locations, dealers or franchises and can be securely employed from any computer for ultimate flexibility and efficiency.” Vertis OnDemand has the ability to upload house mailing lists or purchase prospect lists as well as order tracking, cost reporting, historical requisition, and purchase data reporting. Additionally, Vertis OnDemand adheres to policies, regulatory requirements and other corporate needs through rules-based functionality. End user technical support is also available during business hours. “The Vertis OnDemand technology is being used successfully by major international brands, allowing its franchisees, dealers and distributors to order corporate-approved communications,” said Joe Hartman, vice president, dynamic enterprise publishing for Vertis. “The system accepts the customized order, initiates production and delivery of material, and invoices users immediately. What used to take weeks can now be completed in days and sometimes hours.” For more information contact Emily Agan or Maria Amor at (619) 234-0345.

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