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New FusionPro 5.0 Variable Data Publishing Solution Now Available From Printable Technologies

Press release from the issuing company

Solana Beach, CA - October 18th, 2007– Printable Technologies®, Inc., a leading provider of Integrated Marketing, Web to Print, and Personalized Direct Marketing Solutions, today announced the availability of the FusionPro® VDP suite, version 5.0. The latest version delivers new and enhanced features that make the design and composition of variable data documents faster and easier for both technically savvy and occasional users. “With the evolution of graphic design disciplines and variable document production, service providers and corporate marketers have been looking for a powerful and print-vendor agnostic document composition solution that allows for a wide range of customization, from simple to extremely complex, while giving them the creative control found in leading document design applications,” said Mark Hilger, Product Manager, Printable Technologies. “This release – FusionPro 5.0 – provides that solution.” New and Enhanced Features FusionPro 5.0 improvements and enhancements that make document design and production faster, easier, and more efficient include: Variable Text on a Curve allows designers the ability to draw variable text curves using a number of methods, including freehand, control-point, and ellipse drawing tools with full capabilities to modify the curve control points in a fashion familiar to the designer. Variable text can then be placed on the text curve with full typographic control, including size, color, tracking, and copy fitting. Soft Drop-Shadow Effects allow FusionPro Desktop users to specify solid or “soft” – semi-transparent – drop-shadow effects on variable text. With control over the drop-shadow opacity, angle, distance, and spread, template designers will be able to incorporate these design elements directly from FusionPro Desktop rather than requiring a high-end graphic design package. Semi-transparent drop shadows are rendered in FusionPro at composition time, guaranteeing that the effect exists in any digital print workflow using one of the nine output formats produced by FusionPro. Additional Features – FusionPro 5.0 includes enhancements to the HP PPML output format and an optimized output for Xeikon Intellistream workflow. For both the HP and Xeikon print production workflow, users will see improved RIP efficiencies on large record-set compositions. Pricing – New licenses of FusionPro Desktop 5.0 are offered for $599. Users of previous versions may upgrade for $299 per license.