Following extensive market testing and development, Vio will next month release a streamlined new version of its highly successful and ground-breaking soft proofing ad delivery solution, Vio Certified Soft Proofing (VCSP). Richard Horwood, Chairman of Vio, explains: “In the original release, it was important that the repro studio operators could see all the moving parts. Moving to a fully online combined preflighting, proofing and delivery solution was a radical innovation for all parties in the colour advertising supply chain. For years, brand owners and publishers alike have insisted that high value colour advertising in national newspapers and magazines had to be supported by carefully manufactured hard-copy ‘contract’ proofs. Vio Certified Soft Proofing changed this. “VCSP 2 automates a lot of the basic steps in the process, now that the market is comfortable with the results. We can now more easily integrate the solution with sophisticated workflows inside the repro studios. We can also address variations in the way different publishers work, which is essential now that multiple publishers are going live with the solution. “The result is a much slicker solution with just a single desktop icon that automatically triggers the entire process, making it much easier and quicker to use.” Vio’s soft proofing experts will be contacting all VCSP customers in the coming weeks to install the upgraded solution, ready for the launch of new publishers adopting the solution.