Thieme Medical Publishers Selects Cadmus' ArticleWorks(TM) for On-Demand Delivery of Journal Content
Press release from the issuing company
RICHMOND, Va., Nov. 21 -- Cadmus Communications Corporation today announced that Thieme Medical Publishers has selected Cadmus' ArticleWorks content delivery and digital rights management (DRM) solution to enable the sale of journal articles to non-subscribers. To increase access to its journal content, Thieme now offers individual articles in its 130 medical journals for purchase in electronic format.
The Thieme implementation is Cadmus' first with a major European publisher and is the first to incorporate multi-language capability to enable customers to order content through an English or German interface. Prior to the launch of ArticleWorks, Thieme's content was available only to institutional or individual journal subscribers; users may now search Thieme's online content and order DRM-protected copies of individual articles.
"Our goal was to make our content available to a wider market and expand our revenue opportunities from existing content. Cadmus offered a turn-key solution that included the complete e-commerce capability we added to our website along with secure electronic fulfillment," commented Thomas Connertz, Director Electronic Journals at Thieme. "We feel that it is important to protect copyrights and limit the unauthorized distribution of our content, however we do not want this to be an obstacle for our users. In this regard, ArticleWorks provides a very user-friendly solution that allows customers to purchase either single copies for personal use, multiple copies for sharing, or to direct colleagues to the content to purchase and access their own copies of the content."
"The addition of Thieme to our portfolio of publishers is very important. Thieme helps us expand our presence into the European market and enables us to add valuable features to the system such as a multi-language interface and multi-currency functionality for our e-commerce module," commented Hai Tran, Executive Vice President of Business Development for Cadmus. "More publishers are recognizing the revenue opportunities from the large community of readers who are not subscribers to their journals but are still interested and willing to pay for individual article access. ArticleWorks facilitates these transactions as well as protecting against the abuse of unauthorized distribution."
ArticleWorks is a comprehensive content delivery and digital rights management (DRM) system with complete e-commerce functionality that enables publishers and other content providers to deliver content on demand in either printed or secure electronic formats. The DRM protection offered through ArticleWorks works with the freely available Adobe Reader and does not require any other downloads or plug-in applications. Other publishers and content providers currently using ArticleWorks include SAGE Publications, Harvard's Kennedy School of Government, the American Society of Investigative Pathology, Infotrieve, and Elsevier.
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