Times Online Launches NewspaperDirect's SmartEdition ePaper Solution
Press release from the issuing company
VANCOUVER, British Columbia--Oct. 17, 2005-- NewspaperDirect is pleased to announce that The Times and The Sunday Times (London), have selected its SmartEdition ePaper solution for its Times Online e-paper at http://www.timesonline.co.uk/epaper.
NewspaperDirect's SmartEdition solution allows publishers to display their newspapers on the web in their original format, with no capital investment and with zero operational costs. In addition, NewspaperDirect can manage the entire online subscription process.
"The Times Online ePaper, powered by NewspaperDirect, offers our readers an intuitive digital representation of The Times and The Sunday Times newspapers, for subscribers accessing from outside the UK and Republic of Ireland," said Dan Leonard, Product Manager, Times Online. "The e-paper is available online each day from 5am GMT. Following a seamless migration of our e-paper subscriber database on 1st August 2005, NewspaperDirect have added search, multiple views, a 30-day archive and the ability to trial the product free for 7 days to our existing product offering."
Alex Kroogman, NewspaperDirect CEO says, "We are delighted to be working with The Times and The Sunday Times, two of the world's great newspapers. With this SmartEdition solution, the traditional printed newspaper is replicated online -- bringing readers their newspaper in a familiar format, with valuable digital tools."
WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.