CHESAPEAKE, VA (August 29, 2005) – Yupo Corporation America, the largest manufacturer of synthetic papers in the Western Hemisphere, announces the availability of YUPO envelopes. The new YUPO envelopes exhibit superior smoothness, extreme durability and resistance to water, chemicals, tearing and dirt. The envelopes are offered in opaque 78lb. stock in 6x9, 9x12, and 10x13 and translucent 68lb. stock in 6x9 and 9x12. They are ideal for event planners, specialty printers and direct mailers. YUPO envelopes feature peel-and-stick adhesive for easy and secure closure and are available in 500 count boxes.
YUPO translucent and opaque envelopes are the only premium synthetic paper envelopes currently available on the market. The superior look lends importance to the contents; the premium feel of the envelope will distinguish it from everything else in the mailbox. “YUPO Envelopes entice the recipient to discover what lies inside,” says Paul Mitcham, national marketing manager for Yupo Corporation America. “The envelopes are not only extremely durable and prevent ripping-- the super-smooth feel begs to be touched.” In addition, the see-through quality of YUPO translucent envelopes showcases the contents inside and awakens curiosity.
Direct marketers and brand managers can also benefit from the unique qualities of YUPO envelopes. Direct mail is a $22 billion industry in the US alone, and yet direct mail pieces receive an approximately 2% response rate. With YUPO Envelopes, the envelope doesn’t simply transport the promotional material, they can help drive and deliver the brand owner’s message directly to the customer in a way no other envelope can through visual and tactile appeal as well as recipient interaction.
“It is a natural progression that Yupo is the first synthetic paper manufacturer to produce envelopes,” explains Mitcham “YUPO paper’s extreme durability, tactile appeal and print reproduction translate perfectly to envelopes.”
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