MOD-PAC Launches New Online Printing Service: PrintLizard.com
Press release from the issuing company
BUFFALO, N.Y.--June 14, 2005-- MOD-PAC CORP., a leading specialized commercial printer, today announced the launch of PrintLizard(R), a unique online printing service offering commercial print buyers throughout the U.S. direct access to high quality, on demand print with pricing that reflects MOD-PAC's economies of scale. Customers of www.printlizard.com can place short-run orders for long-run unit prices with the option of ordering print online or over the phone from sales representatives known as Lizard Liaisons.
"PrintLizard(R) fills an important vacuum in the market for print by offering unlimited access to large-printer capabilities for most commercial printing needs, whether it's a small order of business cards or a large order of full-color brochures," said Daniel G. Keane, President and CEO of MOD-PAC. "Industry analysts for several years have predicted that the commercial printing industry would soon capitalize on the network connectivity capabilities of the internet for processing orders. Through PrintLizard(R), we are making these predictions a reality."
Currently, a majority of the country's 28,000-plus local and online printers serving the multi-billion dollar quick-print market are either print re-sellers or small-capacity printers. These print suppliers often outsource most of their orders to larger print operations, such as MOD-PAC. In 2000, MOD-PAC began a commercial print product line, which has grown to $18.9 million in revenue and is approximately one-third of total revenue. This line, developed to serve a large, online print supplier, can fill several thousand print orders daily as a result of MOD-PAC's unique on demand print operations. The technology and capability, which was developed on its custom folding carton line, enables MOD-PAC to supplant local print shops and better address market demand. PrintLizard(R) provides a medium through which MOD-PAC can leverage its high-volume capacities and economies of scale to offer a unique combination of cost, quality and personalized service for commercial print buyers.
PrintLizard(R) is targeted at print buyers in advertising agencies, corporations, small businesses and non-profit organizations. It is designed to address routine printing needs, such as business cards and stationery, brochures, direct mailers, corporate invitations, note cards and labels. PrintLizard(R) offers customers the convenience of ordering, or reordering, from convenient menus and personal account files at www.printlizard.com. For more demanding printing requirements, the Lizard Liaison team provides guidance and accepts orders over the phone. PrintLizard(R) also provides graphic designer support to address customized artwork needs of its customers.
Product quality is checked through PrintLizard's Proof-Perfect Process(TM), which offers customers their choice of either hard or soft (online) proofs. Price quotes are delivered within 48 hours via LizWiz(TM), PrintLizard(R)'s online estimating program. Offset lithographic and digital printing with advanced color management produces high quality product, and MOD-PAC's advanced computerized die prepress and die cutting systems address a variety of requirements. MOD-PAC expanded its operations to include advanced finishing and bindery equipment in order to address the most common post-print finishing requirements. PrintLizard(R) handles shipments of all sizes, from orders as small as 10 pieces to orders over 100,000 pieces.
"PrintLizard(R) is something the industry hasn't seen before and print buyers have always wanted," continued Mr. Keane. "We anticipate that the ramp up for this product line may reflect the growth we realized when we started our commercial print line in 2000."
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