International Exhibit Veteran Ben Neji Join Graphics of the Americas
Press release from the issuing company
Miami Beach, Florida– March XX, 2005–Graphics of the Americas, the largest U.S.-based annual international graphic communications exhibit and conference showplace, today announced the addition of Ben Neji, director of operations, to their tradeshow staff. Mr. Neji brings more than 15 years of international event experience to the Miami-based organization, including sales, marketing and operational expertise.
“Ben will be a tremendous asset to our team and overall organization, allowing us to tap his international and convention experience as well as his relationships developed over many years in the business,” said Chris Price, vice president and general manager of Graphics of the Americas. “Ben will be instrumental at broadening Graphics of the Americas’ global scope, exhibitors and international buyers in a number of markets worldwide.”
Previously, Neji held the position of vice president of the World Trade Center Miami, a member of the World Trade Centers Association, the preeminent global trade organization promoting two-way trade. Between 2002 and 2005, Neji was director of the association’s annual Americas Food and Beverage Show and Conference, where he was responsible for all aspects of the show, increased exhibit sales by 9% during a period of overall decline within the industry. In addition, he doubled vendor sales performance to $136 Million during the show and close to $1 Billion over a 12 month period for exhibiting companies. Neji also launched the association’s Wine and Spirits Expo of the Americas that focused on promoting trade within the Americas and South Florida. Previously, Neji was founder and president of Veritas International, an importer and distributor of Italian apparel, where he established a network of sales offices in the United States and created a presence for the label through successful event marketing. Neji began his career with Junior Chamber International as director of growth and development for Europe, Africa and the Middle East. In his role he increased membership by 25% in Africa and the Middle East and by 35 % in Europe, established new national Junior Chambers in the former eastern block countries, as well as in Africa. In addition, he managed two annual tradeshows and conferences for a total of eight conferences in eight different countries.
“I’m excited to be joining the Graphics of the Americas team,” said Ben Neji, director of operations. “Graphics of the Americas is experiencing excellent growth, evidenced by their outstanding results from their recent February show. I’m excited to be part of their ongoing popularity and look forward to contributing to the success of Graphics of the Americas in 2006 and beyond.”
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