Mechanicsburg, PA – 03/4/05 – Fry Communications recently added a turnkey digital publishing solution to its innovative media offerings.
Fry editions seamlessly transfers pages from print ready to web ready, providing publishers an intelligent method for simultaneously publishing in print and digitally. The conversion to web-ready content happens in the background during the print closing processes, and can provide near immediate web publishing of publication pages, or timed web publishing in accordance with the publisher’s requirements. Fry editions also allow publishers to increase revenue through expanded interactive up-sells from print ads, and opportunities to turn online readers into accredited circulation.
Fry editions offer three improvements over traditional “page turning” technologies or PDF conversions. First, Fry editions are purely browser-based, digitally delivering your publication via the Web while preserving the original magazine layout in a fast loading HTML format without the need to download and install proprietary readers.
Second, the pages are searchable documents. Subscribers can easily search, print and e-mail articles and ads of interest. Pages are fully searchable within each edition, with options to search across multiple editions.
Third, Fry editions can utilize hot links. Rich media capabilities, including image movement, audio and video clips, and web links enhance the value of the content.
Also as an added bonus, content can be converted from traditional page description to XML delivery during the process of creating Fry editions, offering further utility for online publishing and archives.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.