NEW YORK -- January 20, 2005 -- As TrendWatch Graphic Arts gears up for its exciting 2005 Special Report schedule, offering reports detailing the latest data and supported by many new, specially tailored questions to get at the heart of today's most pressing industry issues, it is discounting its Q1-Q3 Special Reports from 2004.
In August of 2004, after TWGA conducted internal price reductions and streamlined all workflows, the market research firm was able to re-price its reports and offer them to their customers at a lower price point while still maintaining the same quality research. Instead of the standard $1,295 per report, the pricing was reduced to $995 per report. Now in an effort to continue to provide the industry with quality research at a fair price, their 2004 reports have been lowered from TWGA's new standard pricing of $995 to a special discounted pricing of $795. This offer is being extended to one dozen TWGA Special Reports, including its best-selling stock image reports, and
eight excerpts from its groundbreaking Media Requirements Study.
"In today's uncertain business environment, having accurate, timely data is more important than ever," Susan Mulcahy, Vice President, Research concludes. "Business owners and managers need data they can trust. That's why we hope that those who may have found TrendWatch Graphic Art's prices intimidating in the past will take a second look."
The Special Reports covered by the offer:
-- "CrossMedia: The Birth and Death of a Buzzword";
-- "Stock Images 2004: Publishers, Graphic Arts Firms, Internet Designers";
-- Stock Images 2004: Creative Markets;
-- "Computer Integrated Manufacturing: Hot Stuff Or Much Ado About Nothing";
-- Color Management: After All These Years...Still A Gray Area;
-- "Supersizing the Market: The TWGA Perspective on the Market for Large-Format Graphics and Equipment";
-- "Digital Printing: Destination Here";
-- "Packaging in a Nutshell: Comparisons and Contrasts of CPCs and Converters";
-- "Buy the Book: The Changing Needs of Print Buyers";
-- "Variable Data Printing: Maturing in All the Right Places";
-- "Changing Channels: Trends in the Graphic Arts Distribution Channel";
-- "Graphic Arts Market Demographic Profiles: Where Are We Today - And Where Will We Be Tomorrow".
The Media Requirements Study excerpts covered by the offer:
-- Digital Presses;
-- Variable Data Printing;
-- Publishing Software/Cross Media;
For more information on these terrific values, visit TWGA's website at www.trendwatchgraphicarts.com to purchase and download these reports at their sale price. Package deals available for multiple purchases please call 866-873-6310 for package pricing.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.