January 5, 2005 -- Dr. Joe Webb of Strategies for Management and Vince Naselli of Naselli & Associates announced their plans to pool their industry experiences and observations to provide a service available for contract by companies and associations supporting the graphic arts industry. Both will collaborate on the critical issues affecting the industry today and be available for a broad spectrum of speaking engagements including: -- customer events -- sales meetings -- keynote addresses -- planning meetings -- product launches -- association events Dr. Webb and Mr. Naselli are available together, or individually, depending on the timing, topic, budget, or presentation needs of their clients. The programs for 2005 include two important topics, built on Webb and Naselli’s proprietary analysis, and tailored to client needs: Profiting From Change & Going Beyond Survival: Winning in a Changing Communications Environment This 45-minute presentation focuses on how traditional forms of communication including print, broadcast, online, and other media are competing and converging to form a communications industry that is radically different from current perspectives. The program offers recommendations about what opportunities to consider and how to prepare for change, not just to survive, but to profit handsomely in the years ahead. Renewing the Print Industry: Dr. Webb’s Prescription for an Ailing Market This 45-minute presentation examines the present and future role print will play in communications. Its future strengths and weaknesses will be discussed including what the industry must do for print advocacy, and how print service providers can incorporate new tools to create unique solutions to their clients. In addition to their syndicated topics, the team of Webb and Naselli also offer custom crafted presentations tailored to specific client needs. Customer groups can benefit from these customized sessions as they provide an objective look at a wide range of key industry issues delivered by expert and knowledgeable market veterans. Personalized programs can also be tailored to support and educate field sales teams and senior management groups as part of their strategic planning meetings, conveying the key issues needed to position their products and services for maximum effectiveness. Rates for made-to-order programs are negotiated based on client requirements. What the Service Includes: Program Presentations: -- A 45 to 60-minute discussion followed by a lively Q&A session -- Promotion of your event using Dr. Webb’s proprietary newsletter -- Posting of your press release announcement on PRWeb for broad Internet distribution -- PDF file of presentation slides for distribution to your attendees and members Custom Presentations: -- For confidential sales, marketing, planning, and other meetings (half day on-site meeting) -- Preliminary conference call to discuss meeting goals and tailoring of presentation to your company’s specific needs -- A 60- to 90-minute discussion followed by Q&A session -- One-on-one meeting with key executives after the presentation -- PDF file of presentation slides for distribution to your attendees and members For information about fees and availability, please contact Mr. Naselli at 732-568-0316, or e-mail him at vince(at)naselliandassociates.com About Dr. Joe Webb Dr. Webb has been one of the industry's best-known consultants. The weekly column "Fridays with Dr. Joe" at WhatTheyThink.com has become a "must-read" for the printing industry. His commentary, speeches, and lively Q&A sessions have been featured at many industry trade events. A 25+ year veteran of the graphic arts industries, he was the developer of the influential TrendWatch information service, sold to Reed Business in 2000. Outside the graphic arts, Dr. Webb and business partner Jim Whittington have brought TrendWatch methodologies to the broadcast and entertainment/visual effects imaging markets. He is a Ph.D. graduate of the NYU Center for Graphic Communications Management and Technology (1987) and serves on the Center's Board of Advisors. He holds an MBA in Management Information Systems from Iona College (1981) and was a magna cum laude graduate in Managerial Sciences and Marketing from Manhattan College (1978), where he was a member of the economics honor society. He has taught graduate and undergraduate courses in marketing, market research, quantitative analysis, business policy, and organizational behavior. He started in the industry with Agfa’s Graphic Systems Division (1978-1980) and was a marketing executive with Chemco Photoproducts (1981-1987). He also served the industry as chairman of the NPES Statistics Committee and was an active member of the GAMIS special industry group of Printing Industries of America. Among his publications is “Dr. Joe's Almanac,” a resource of more than 500 industry publications, Web sites, associations, and others. He has also written “Renewing the Print Industry: A Contrarian's Constructive Perspective.” In December 2004, Dr. Webb received the prestigious Neil Richards Visionary Leadership Award from GAMIS, for his contribution to the growth and development of industry colleagues as a mentor and role model, his promotion of innovative and futuristic thinking, with a focus on the practical application of market information. Dr. Webb’s Web site and e-store can be accessed at www.drjoewebb.com . About Mr. Vince Naselli, Principal, Naselli & Associates Vince Naselli has more than 20 years of professional experience in the graphic arts marketing industry. He is the former Director of TrendWatch Graphic Arts, having been responsible for daily management of the information services provider. He also directed significant investments in the TrendWatch Graphic Arts business and expansion of its client services, building on the established TrendWatch Graphic Arts offerings. During his tenure at TWGA, he developed the “Research-on-Demand” service initiative, comprising fast turnaround, economical, precision market research for individual companies seeking highly targeted data on specific issues and questions. He is a frequent contributor to WhatTheyThink.com and other leading industry publications. He has served as a past committee chairman of the Imaging & Prepress and Market Research subcommittees for the NPES market research program, one of the leading research trade associations in the graphic communications industries. He has also served as president and on the board of directors of GAMIS, the research trade association of the Printing Industries of America. Mr. Naselli speaks at numerous industry events about the trends in technology, business conditions, and the future of the imaging business. Some of the events he has participated in are Graph Expo, Executive Outlook, MacWorld CreativePro, and Connect, among others. In previous professional roles, he served as Dealer Relations and Regional Sales Manager for Screen USA and was the Senior US Marketing Manager for Agfa of market research and competitive analysis and concurrently was the Senior U.S. Marketing Manager for Apogee responsible for PDF Workflow software and systems. Mr. Naselli holds a Bachelor of Science degree in marketing and management from Kean University, New Jersey. Mr. Naselli's Web site is www.naselliandassociates.com