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Superior Printing Ink Makes A Splash With 2004 Gold Ink Awards

Press release from the issuing company

NEW YORK, NY, December 3, 2004 — Superior Printing Ink Co., Inc., a full-service supplier and manufacturer of lithographic printing ink with headquarters in New York City, won a grand total of 47 Gold Ink Awards in 2004. Winners of the prestigious Gold Ink Awards contest competed in a field of more than 1,500 entries from across the country, with judging held in 47 categories ranging from annual reports to trade magazines. For each category, a single gold, silver, or bronze award is given to all parties involved in production, including printer, paper company, prepress company, press manufacturer, and ink supplier. The awards and examples of winning work were presented at the annual Gold Ink/Hall of Fame Gala held on October 11 in Chicago during the GRAPH EXPO and CONVERTING EXPO shows. Michael Brice, president and chief operating officer of Superior Printing Ink, says, “In today’s competitive business environment, commitment to consistent quality is one of the critical differentiators that our clients are telling us is important when it comes to choosing an ink provider. These awards are an outgrowth of Superior Printing Ink’s commitment to consistent quality and our responsiveness to our clients’ needs.” Superior Printing Ink’s wins included five gold awards, four silver awards and seven bronze awards. The company also won 31 pewter awards, which can be awarded to more than one entrant per category. The five gold awards were in the categories of Business Catalogs, Web, for Park Structures 2004 Catalog, entered by W.E. Andrews Co., Inc.; Event Programs, for The New Face of Showtime, entered by TanaSeybert; Folders, for Sales Presentation Folder, entered by Original Impressions; for Newsletters, entered by W.E. Andrews Co., Inc.- Connecticut; and Brochures, Sheetfed, for Gamewright-10 years, entered by W.E. Andrews Co., Inc.- Connecticut. The four silver awards were won in the categories of Calendars, for New England’s Finest 2004 Calendar, entered by W.E. Andrews Co. Inc.; Direct Mail Packages, for Xopenex Direct Mailer, entered by W.E. Andrews Co., Inc.; Potpourri, for Greyson-Beauty/Builder, entered by W.E. Andrews Co., Inc.- Connecticut; and Packaging Multimedia, for Showtime Emmy Box & Slipcover, entered by Pictorial Offset Corp. Superior Printing Ink’s seven bronze awards were in the categories of Letterhead/Single Sheet, for Panchito Autograph Sheets, entered by Disabled American Veterans (IPR Group was the printer); Children’s Books, for Eleanor, Ellatony, Ellencake and Me, entered by Phoenix Color Corp; Media Kits, for Original Impressions Company Brochure, entered by Original Impressions; Potpourri, for Adobe Brochure, entered by W.E. Andrews Co., Inc.- Connecticut; Posters, for MW Superb Craftsmanship, entered by W.E. Andrews Co., Inc. – Connecticut; Magazine Inserts, for Setei Club Magazine Insert, entered by Pictorial Offset Corp.; and Manuals, for Doxil Administration Guide, entered by Pictorial Offset Corp. Superior Printing Ink’s success in the Gold Ink Awards came hard on the heels of the company’s groundbreaking ceremony on October 5 for a new varnish manufacturing plant. To be added to the company’s Central Manufacturing Facility in Hamden, CT, and slated to be operational next summer, the new 12,000- square-foot plant will allow Superior Printing Ink to further increase its level of automation in the manufacture of lithographic printing ink. President & COO Michael Brice notes that the new plant will help to further improve quality while lowering costs over the long term through greater efficiencies including bulk storage and automatic weighing and transfer. As evidence of the high quality that helped Superior Printing Ink win its Gold Ink Awards, the Central Manufacturing Facility, which serves 25 branches around the country, was awarded an upgraded certification to ISO 9001:2000 last year. In a further commitment to quality in the production and use of ink, Superior Printing Ink recently became Ink Education Sponsor for the Association of Graphic Communications (AGC). The company’s new role was announced at this year’s Graphic Communications Day, held by AGC on November 4 at Madison Square Garden. Susie Greenwood, president of AGC, says, “We are really pleased that a highly qualified company like Superior stepped up to the plate to support AGC’s industry-wide efforts in promoting graphic communications and graphic arts education.” Brice, who sits on AGC’s board of directors, says, “Our sponsorship of AGC’s ink education effort demonstrates our commitment to the industry and will allow us to use our knowledge base in all its aspects. From paper to prepress to press chemistry to finishing, ink is a key driver in the entire printing process. We hope that our working with AGC will further knowledge about ink in ways that will strengthen all links in the industry chain.” To that end, Superior Printing Ink will develop programs with AGC on topics such as the role of ink in the printing process, the importance of ink quality, and ink’s effects on color fidelity. AGC also will offer educational programs on color management, with Creo serving as Color Management Education Sponsor. Superior Printing Ink and Creo will offer additional educational sessions on ink and color management at AGC’s 63rd Annual Graphic Arts Awards Exhibition in April, which will be held at the Xerox Knowledge Center at 245 Park Avenue in Manhattan. Further demonstrating its commitment to industry education, Superior Printing Ink was a sponsor for AGC’s Second Annual Design Competition, in which high school students working in teams under AGC mentors produced ads for a campaign conducted by New York City’s Literacy Partners. Winners were announced at Graphic Communications Day. Brice comments, “We feel that educating the industry from the ground up is very important in helping to perpetuate it. Today’s students will be tomorrow’s industry members, who will need to keep finding new solutions, whether for the printing plant, preflight or finishing, that will enable the process to be done less expensively, faster and look better. The more educated our industry’s leaders are, the stronger our industry will remain and hence the graphic communications industry as a whole.”

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