APT Digital Marketing Solutions and Standard & Poor’s Selected by CitiStreet
Press release from the issuing company
Moonachie, NJ, November 30, 2004 – APT Digital Marketing Solutions, a provider of marketing and digital printing solutions, announced today that CitiStreet, one of the largest global benefits delivery firms in the U.S., has selected Standard & Poor’s Plan on Demand as its web-based enrollment kit services provider. Created by APT Digital Marketing Solutions and Standard & Poor’s, a leading provider of independent investment research, ratings and indices, Plan on Demand is a secure, web-based service that will allow plan providers to create, edit and order enrollment kits and other supporting documents and order only the number they need which eliminates the need to pre-print inventory.
CitiStreet selected Plan on Demand to offer its customers an enhanced print-on-demand solution for customizing enrollment kits. Plan on Demand allows users to answer a series of questions that trigger individualized kit output. The system creates a variable page count document that can be proofed online and printed directly on preprinted shells. Generating enrollment books that hold timely information relevant to the recipient is also expected to improve plan participation.
“Our print-on-demand solution provides timely, cost-efficient enrollment kits that speak to individual needs,” said Nicholas Brusco, president of APT Digital Marketing Solutions. “CitiStreet is a forward-thinking company that does everything possible to help plan participants meet their personal goals. We are proud to support them in partnership with Standard and Poor’s.”
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