ROCHESTER, N.Y. Feb 18 2008 - Keith Hevenor, longtime editor and respected journalist in the commercial printing and graphic arts industries, joins Eric Mower and Associates (EMA) as management supervisor in the agency's public relations group.
Hevenor is the former editor in chief of Electronic Publishing magazine, one of the industry's most influential publications for more than 15 years. He received the prestigious Thomas McMillan Award for Editorial Excellence in 2004. Since 2006, Hevenor served as editorial/conference director for CMM International, a major international conference and trade show in the converting and package printing industry.
"I have worked with Keith for more than 15 years, from TypeWorld to Electronic Publishing," said Frank Romano, professor emeritus at the Rochester Institute of Technology School of Print and one of the world's leading authorities on the graphic arts and commercial printing industry. "Keith is a true professional who will be a credit to EMA and to our industry."
Hevenor joins EMA's growing Graphic Arts Public Relations practice, which represents major industry suppliers such as Kodak's Graphic Communications Group and Sun Chemical Corporation. Hevenor will develop and implement marketing public relations programs that help EMA clients communicate effectively with media, analysts and customers.
"Keith's high level of knowledge of the graphic arts, commercial printing and packaging industries will be of great value to our clients," said Brad Rye, partner at EMA and leader of the agency's Graphic Arts PR practice. "His expertise and insights will give EMA clients a real competitive advantage."
A resident of Littleton, Mass., Hevenor earned his bachelor's degree in English from Eastern Nazarene College in Quincy, Mass.
EMA is a marketing communications agency with specialized expertise in public relations and public affairs, consumer advertising, brand promotion and business-to-business marketing. With offices in Buffalo, Rochester, Syracuse and Albany, N.Y., as well as Charlotte, N.C., Atlanta, Ga., and Sarasota, Fla., EMA serves clients throughout the United States and Canada. EMA also serves many of its clients through IN, a worldwide network of leading independent advertising agencies in more than 70 countries. In addition, EMA belongs to the American Association of Advertising Agencies and IPREX, a worldwide partnership of independent public relations firms. EMA has 200 full-time professionals and reports capitalized billings of $170 million in 2007. Visit www.mower.com for more information.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.